Table of Contents
The Bottom Line
1.0 Notes on Methodology
- 1.1 Consumer Data
- 1.2 Definitions
- 1.3 Scope of Report
2.0 GPS-enabled Portable Platforms: A Market Overview
- 2.1 Personal Navigation Device (PND)
- 2.2 Navigation-capable Mobile Phones & Smartphones
- 2.3 Personal Digital Assistant (PDA) and Others
- 2.4 The Navigation Market Value Chain
3.0 Key Technology Analysis
- 3.1 GPS Receiver Chipsets and Processor Designs
- 3.2 Map Content
- 3.3 Application Software
- 3.4 Connectivity Technologies
4.0 GPS-enabled Navigation Services
- 4.1 Live-Traffic Update
- 4.2 Local Search
- 4.3 Other Location-based Content and Navigation Services
5.0 Navigation Market Challenges, Opportunities and Business Models
- 5.1 Opportunities for Hardware Manufacturers
- 5.2 Opportunities for Software and Application Developers
- 5.3 Opportunities for Carriers and Navigation Service Providers
6.0 Market Forecasts
Resource Book
Section I: Consumer Data: Market Adoption and Interest
Section II: Company Profiles - GPS Device Manufacturers
- Audiovox
- Garmin Ltd.
- Lowrance Electronics, Inc.
- Magellan Navigation, Inc.
- Mio Technology/Navman
- Navigon Inc.
- Pharos Science & Applications, Inc.
- TomTom
Section III: Company Profiles - GPS Software, Chipset, and Map Data Providers
- Broadcom/Global Locate
- Destinator Technologies
- Jentro Technologies
- NAVTEQ
- Navicore Technology/Wayfinder Systems AB
- Networks in Motion
- Qualcomm
- SiRF Technology Holdings, Inc.
- Tele Atlas
- TeleNav
- Telmap Ltd.
- Webraska
Figures
The Bottom Line
- Garmin ' s PND Unit Sales Growth and ASP Trends (2005-2007)
- TomTom' s PND Unit Sales Growth and ASP Trends (2005-2007)
- Major PND Brands and Their Marketing Strategies
- Mobile Navigation Enablers and Services
- Sales of Standalone PDAs Vs. Smartphones at Palm, Inc.
- Navigation Market Ecosystem
- Navigation Ecosystem Players and Their Roles
- Navigation Market Value Chain Consolidation
- GPS Receiver Technology Vendors
- GPS Technology Trends
- Map Content Providers
- Examples of Navigation Software Applications and Developers
- Connected PNDs: Adding New Capabilities
- Live Traffic Data and Service Providers
- Mobile Carriers' Location-based Local Search Services
- Web-based Local Search: Yahoo Local and Google Mobile Map
- Evolution of Features and Applications for Navigation Market
- Forecast of GPS-enabled Mobile Devices (2007-2012): Figure
- Forecast of GPS-enabled Mobile Devices (2007-2012): Table
- Global PND Market Forecast (2007-2012)
- Forecast of Mobile GPS User and Carrier Revenues
Resource Book
- GPS Device Penetration among Online Population
- Trigger for Purchase Consideration of Handheld GPS Device
- Trigger for Actual Shopping of Handheld GPS Device
- Trigger for Actual Purchase of Handheld GPS Device
- Influential Factors for Handheld GPS Device Purchase
- U.S. Handheld GPS Device Owner Profile: Gender
- U.S. Handheld GPS Device Owner Profile: Age
- U.S. Handheld GPS Device Owner Profile: Annual Household Income
- U.S. Handheld GPS Device Owner Profile: Education Level
- U.S. Handheld GPS Device Owner Profile: Marital Status
- Interest in Mobile Applications
- Factors Influencing Mobile Phone Purchase
- Interest in Paid Mobile Application Services
|
Related Report
|
View Cart
