Table of Contents
Chapter 1 Executive Summary
- Scope of Report
- Methodology
- What Is a Smart Card?
- Memory Chip
- Microprocessor Chip
- Smart Card Applications
- Types of Smart Cards
- Contact Smart Card
- Contactless Smart Card
- The Worldwide Market for Payment Smart Cards
- 582 Million Payment Smart Cards in Circulation Worldwide
- U.S. Contactless Card Payments Market Still in Infancy
- 27 Million Contactless Payment Cards In Circulation
- Table 1-1 Total U.S. Contactless Payment Cards, by Brand, 2002-2006 (in
millions)
- Figure 1-1 U.S. Market Share of Contactless Payment Cards, by Brand,
2006 (%)
- Contactless Cards Attract More Transactions
- Table 1-2 Estimated U.S. Transactions from Cards with a Contactless
Feature, by Brand, 2004-2006 (in millions)
- High Growth, Lower Value for Contactless Card Purchase Volume
- Table 1-3 Estimated U.S. Purchase Volume from Cards with a Contactless
Feature, by Brand, 2004-2006 (in million $)
- Market Forecast
- Total Contactless Payment Cards to Reach 109 Million by 2011
- Table 1-4 Projected Total U.S. Contactless Payment Cards, by Brand,
2007-2011 (in millions)
- Figure 1-2 Market Share Growth of Contactless Payment Cards, 2007-2011
(percent)
- 2011 Contactless Transactions Reach 2.2 Billion
- Figure 1-3 U.S. Contactless-Enabled Payment Card Transactions,
Contactless Versus Magnetic Stripe Transactions, 2007-2011 (in billions)
- Marketing Dynamics
- Contactless Product Introductions
- Retailers a Driving Force in Contactless Integration
- Top Financial Services Companies Ad Spend
- Table 1-5 Selected Financial Services Companies Ranked By Total Measured
U.S. Advertising Spending, First Half of 2006 versus First Half of 2005 (In
Million $)
- Selected Smart Card Marketing Initiatives
- MasterCard Priceless Highlight Fun and Function of PayPass
- MasterCard PayPass at a Sports Venue Near You
- Visa Brings Life into Play
- Visa Feels Consumer Pain With Lunch Spot
- Consumers Urged to Blink with Chase VOD Campaign
- Chase at Major League Ballparks
- Product and Design Innovation to Explode
- Corporate Landscape in Flux
- The Consumer
- Credit Card Brand Penetration
- Table 1-6 Household Penetration Rates for Major Credit Card Brands,
2003-2006 (%)
- Credit Card Brand Demographic Indicators
- Younger Consumers: Financial Insecurity and Immaturity
- With Age Comes Awareness
- Issuer Tests and Trials Provide Insights Into Consumer Acceptance
- Adopters Most Likely Young and High Household Income
- MasterCard Study Points to Shifting Consumer Behavior
Chapter 2 The Smart Card Contactless Payments Market
- Overview
- Methodology
- What Is a Smart Card?
- Memory Chip
- Microprocessor Chip
- Smart Card Applications
- Types of Smart Cards
- Contact Smart Card
- Contactless Smart Card
- RF Technology Versus RFID Cards
- The EMV Standard
- The Market for Smart Cards
- The Worldwide Market for Smart Cards
- Worldwide Shipments of Smart Cards Tops 3 Billion Units
- Table 2-1 Total Worldwide Smart Card Shipments, by Type, 2002-2006
(units in millions)
- Payment Smart Cards Account for 9% of Worldwide Shipments
- China' s National ID Program Drives Identification Segment Shipments
- Figure 2-1 Worldwide Market Share of Smart Card Shipments, by Type, 2006
(in millions)
- The U.S. Market for Smart Cards
- U.S. Smart Card Shipments Total 199 Million Units
- Table 2-2 U.S. Versus Worldwide Smart Card Shipments, 2002-2006 (units
in millions)
- Figure 2-2 U.S. Market Share of Worldwide Smart Card Shipments,
2002-2006 (%)
- The Market for Payments
- The Worldwide Market for Payment Cards
- Total Payment Cards in Circulation Tops 2.5 Billion Units Worldwide
- Table 2-4 Number of Payment Cards in Circulation Worldwide, by Brand,
2002-2006 (in millions)
- Figure 2-4 Worldwide Market Share of Payment Cards, by Brand, 2006 (%)
- The U.S. Market for Payments
- Metric Mania
- U.S. Credit/Debit Card Purchase Volume Approaches $2.8 trillion
- Visa Accounts for Nearly Half of Purchase Volume
- Table 2-5 Total U.S. Payment Card Purchase Volume, by Brand, 2002-2006
(in billion $)
- Figure 2-5 U.S. Market Share of Payment Card Purchase Volume, by Brand,
2006 (%)
- Consumers Increasingly Prefer Credit/Debit Cards
- Table 2-6 Payment Card Share of Personal Consumption Expenditures, by
Brand, 2005 and 2006 (%)
- Figure 2-6 Payment Card Share of Personal Consumption Expenditures
Versus Total PCE, by Brand, 2006 (%)
- Total Cards in U.S. Circulation at 969 Million
- Table 2-7 U.S. Payment Cards in Circulation, by Brand, 2002-2006 (in
millions)
- Figure 2-7 U.S. Market Share of Payment Card Purchase Volume, by Brand,
2006 (%)
- Total Payment Transactions Top 48 Billion
- Table 2-8 U.S. Payment Card Transactions, by Brand, 2002-2006 (in
billions)
- Figure 2-8 U.S. Market Share of Payment Card Transactions, by Brand,
2006 (%)
- The Worldwide Market for Payment Smart Cards
- 582 Million Banking and Payment Smart Cards in Circulation
- MasterCard Leads Globally
- Table 2-9 Banking and Payment Smart Cards in Circulation Worldwide, by
Brand, 2002-2006 (in millions)
- Figure 2-9 Worldwide Market Share of Banking and Payment Smart Cards, by
Brand, 2002-2006 (%)
- MasterCard Surpasses Visa in Smart Card Share
- Table 2-10 Percentage of Smart Cards to Total Cards Worldwide, by Brand,
2002-2006 (%)
- The U.S. Market for Smart Card Contactless Payment
- For Payment Smart Cards, It' s Contactless
- Why Contactless Payment Cards Haven' t Stuck
- Less Fraud, Less Need
- Substantial Fragmentation
- Contactless Card Payments Market Still in Infancy
- Table 2-11 U.S. Contactless Payment Cards in Circulation, by Brand,
2002-2006 (in millions)
- Figure 2-11 U.S. Market Share of Contactless Payment Cards, by Brand,
2006 (%)
- Contactless Cards Attract More Transactions
- Shift in Consumer Interest
- Table 2-12 Estimated U.S. Transactions from Cards with a Contactless
Feature, by Brand, 2004-2006 (in millions)
- Figure 2-12 Percentage of U.S. Transactions from Cards with a
Contactless Feature, by Brand, 2004-2006 (%)
- High Growth, Lower Value for Contactless Card Purchase Volume
- Table 2-13 Estimated U.S. Purchase Volume from Cards with a Contactless
Feature, by Brand, 2004-2006 (in million $)
- Figure 2-13 Percentage of U.S. Purchase Volume from Cards with a
Contactless Feature, by Brand, 2004-2006 (%)
- Total Contactless Payment Cards to Reach 109 Million by 2011
- Table 2-14 Projected Total U.S. Contactless Payment Cards, by Brand,
2007-2011 (in millions)
- Table 2-15 Projected Total U.S. Payment Cards, by Brand, 2007-2011 (in
millions)
- Figure 2-14 Market Share Growth of Contactless Payment Cards, 2007-2011
(%)
- Contactless Cards to Rev Up Transactions, Slow Purchase Volume Growth
- Table 2-16 Total U.S. Payment Card Transactions and Purchase Volume,
2007-2011
- 2011 Contactless Transactions to Reach 2.2 Billion
- Figure 2-15 U.S. Contactless-Enabled Payment Card Transactions,
Contactless Versus Magnetic Stripe Transactions, 2007-2011 (in billions)
Chapter 3 Factors to Growth
- Educate Consumers on Convenience and Safety Factors
- Safety May Not Be a Major Consumer Impasse
- Politicians Cry Wolf on Safety
- Security Measures are Already There
- Retail Acceptance Increasing
- Expanding Definition of Retail Acceptance
- Merchant Benefits ... and Costs
- Added-Value Contactless
- Is Direct Mail Smart for Smart Card Payments?
- Table 3-1 Growth of U.S. Card Solicitations, 1998-2006 (in billions)
- Direct Mail Relevancy Questioned
- Beware The Do-Not-Mail Movement
- Population Growth = Potential Customers
- Reach Out to Minority Populations
- Table 3-2 Purchasing Power of U.S. Minorities: 1990, 2000, 2005 and 2010
(in billion $)
- Gross Domestic Product
- Figure 3-1 U.S. Quarterly GDP, Q1-2001- Q3-2006 (in billion $)
- Interest Rate Dilemma
- Greater Disposable Income
- Table 3-3 U.S. Population' s Personal Income and its Disposition, 2004-2005
- Table 3-4 U.S. Population' s Personal Income and its Disposition, 2006
(April-November)
- Consumers May Immediately Mobile-ize
- Near Field Communications (NFC) and Mobile Device Payments
Chapter 4 Marketing Dynamics
- Overview
- Retailers a Driving Force in Contactless Integration
- Can Old Card Users Learn New Tricks?
- Advertising Spend of Major Credit Card Marketers
- Selected Advertising Expenditures of Financial Services Category
- Table 4-1 Top 5 Megabrand Ad Categories, Ranked by Total Measured U.S.
Advertising Spending for First-Half 2005 Versus First-Half 2006 (in million
$)
- Top Financial Services Companies' First-Half 2006 Ad Spend
- Table 4-2 Selected Financial Services Companies, Ranked by Total
Measured U.S. Advertising Spending, First-Half 2005 Versus First-Half 2006
(in million $)
- Top Financial Services Companies' Total 2005 Ad Spend
- Table 4-3 Financial Services Companies in Advertising Age' s Top 200
Advertisers, 2005
- AmEx Ad Spend Increases Following Supreme Court Ruling
- Print Trumps Internet in 2005 Ad Spend
- Selected Smart Card Marketing Initiatives
- Many Marketers Still in the Pilot Plan Stage
- Expansive Partnerships Often Involved
- Pilots Continue, But Skeptics Remain
- MasterCard Leadership Threatened?
- MasterCard Highlights Fun and Function of PayPass
- Table 4-4 Top 10 Preferred New Television Advertisements, Airing
February 5-March 4, 2007
- MasterCard PayPass at a Sports Venue Near You
- MasterCard Sweepstake Offer Specialized for PayPass Users
- Smart Cards and Small Business Card Market
- Visa Launches Prepaid Contactless Program
- Visa Brings Life into Play
- Visa Feels Consumer Pain with Lunch Spot
- Consumers Urged to Blink with Chase VOD Campaign
- Direct Mail Losing Direction
- Chase at Major League Ballparks
- Beware the Backlash
- Selected Smart Card Product and Design Innovations
- Form and Function: Design Innovations
- An Open Market for Ancillary Products
- Purchase with a Flick of the Wrist in Taiwan
- Technology Vendors Go Smaller
- Manufacturing Innovations Focus on Security
- Will Biometrics Replace Smart Card Technology?
- Pay By Touch, Leader in Biometrics
Chapter 5 Corporate Landscape and Profiles
- Overview
- Corporate Landscape and Significant Industry Events
- Interchange Fee Suits
- Ramifications of Antitrust Suit
- Senate Judiciary Committee and Interchange Fees
- American Express and Discover Sue the Associations
- Corporate Profiles of Credit Card Brands
- Overview
- A Note on Metrics
- MasterCard
- Overview
- History
- MasterCard' s IPO
- Performance
- Figure 5-1 Estimated Total U.S. Revenues for MasterCard, 2002-2006 (in
million $)
- Other Metrics
- Table 5-1 Key U.S. Metrics for MasterCard, 2002-2006
- MasterCard' s PayPass
- Visa USA
- Overview
- History
- Reorganization and Initial Public Offering
- Performance
- Figure 5-2 Estimated Total U.S. Revenues for Visa, 2002-2006 (in million
$)
- Other Metrics
- Table 5-2 Key U.S. Metrics for Visa, 2002-2006
- Visa Contactless
- Small-Ticket Transactions to Drive Contactless Adoption
- Table 5-3 Visa Small-Ticket Purchase Volume, 2000-2006 (in billion $)
- Visa Tests Smart Card ID Waters
- American Express
- Overview
- History
- 1990s: a Time for Reinvention
- Competition Heats Up
- Performance
- Figure 5-3 Estimated Total U.S. Revenues for American Express, 2002-2006
(in million $)
- Other Metrics
- Table 5-4 Key U.S. Metrics for American Express, 2002-2006
- AmEx ExpressPay
- Discover Financial Services
- Overview
- History
- Discover Spin-Off
- Performance
- Figure 5-4 Estimated Total U.S. Revenues for Discover, 2002-2006 (in
million $)
- Other Metrics
- Table 5-5 Key U.S. Metrics for Discover, 2002-2006
- Discover' s Contactless Program
- Discover Tests Healthcare Waters
- JCB International, Inc.
- Overview
- History
- Performance
- Figure 5-5 Estimated Total U.S. Revenues for JCB, 2002-2006 (in million
$)
- Other Metrics
- Table 5-6 Key Worldwide Metrics for JCB, 2002-2006
- JCB' s Smart Card Program
- J/Speedy
- JCB Offica
- Corporate Profiles of Banks and Other Issuers
- Bank of America
- Overview and Brief History
- MBNA & U.S. Trust Purchases
- Performance and Other Key Metrics
- Table 5-7 Key U.S. Metrics for Bank of America, 2004-2006
- BofA/MBNA Contactless
- JPMorgan Chase
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-8 Key U.S. Metrics for Chase, 2004-2006
- Chase Blink
- Citigroup
- Overview and Brief History
- Largest MC Issuer Became an AmEx Issuer
- Performance and Other Key Metrics
- Table 5-9 Key U.S. Metrics for Citigroup, 2004-2006
- Citigroup' s Contactless Partnership with MasterCard
- Wells Fargo
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-10 Key U.S. Metrics for Wells Fargo, 2004-2006
- Wells Fargo and Visa Signature Contactless Cards
- HSBC North America
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-11 Key U.S. Metrics for HSBC, 2004-2006
- HSBC Begins Full issuance of Contactless Debit Cards
- Citizens Financial Group
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-12 Key U.S. Metrics for Citizens Financial Group, 2004-2006
- Citizens Becomes Largest Contactless Debit Card Issuer
- Key Bank
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-13 Key U.S. Metrics for Key Bank, 2004-2006
- Contactless Debit Cards
- GE Money
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-14 Key Metrics for GE Money, 2004-2006
- GE Money Issues Meijer-Branded MasterCard
- Advanta
- Overview and Brief History
- Performance and Other Key Metrics
- Table 5-15 Key U.S. Metrics for Advanta, 2004-2006
- First Contactless Business Credit Card
Chapter 6 The Consumer
- Introduction to Simmons Market Research Bureau Data
- Credit Card Brand Penetration
- Figure 6-1 Consumer and Monthly Credit Card Balances, by Balance Carried,
2006 (%)
- Table 6-1 Household Penetration Rates for Major Credit Card Brands,
2003-2006 (%)
- Credit Card Brand Monthly Usage Rates
- Table 6-2 Household Usage Rates for Major Credit Card Brands, 2006 (%)
- Credit Card Brand Demographic Indicators
- Age Makes a Difference
- Table 6-3 Demographic Indicators for Major Credit Card Brands, 2006
- Whites and Asians Show Preference
- Higher Education, Higher Income, White Collar Work, Two-Person Households
and Home Ownership
- Financial Attitudes by Age and Household Income
- Younger Consumers: Financial Insecurity and Immaturity
- Consumers Age 55+: With Age Comes Awareness
- Table 6-4 Consumer Responses to Financial Attitudinal Statements, by
Age, 2006
- More Money, More Secure and Informed
- Table 6-5 Consumer Responses to Financial Attitudinal Statements, by
Household Income (HHI), 2006
- Consumer Reaction to Contactless
- Issuer Tests and Trials Provide Insights Into Consumer Acceptance
- Are More Consumers Ready to Embrace Contactless?
- Adopters Most Likely Young and High Income
- Fast and Easy, Once Consumers Learn About It
- MasterCard Study Points to Shifting Consumer Behavior
- Consumer Point of View on BioPay
- Selected Addresses of Players in the Contactless Market
- Bankcard Associations and Issuers
- Smart Card Component Suppliers
|
Related Report
|