Report: The European Bakery & Cereals Outlook to 2006 TOC

Executive Summary

Bakery and cereals in Europe to 2006
Bakery and cereals in France to 2006
Bakery and cereals in Germany to 2006
Bakery and cereals in Italy to 2006
Bakery and cereals in Spain to 2006
Bakery and cereals in the UK to 2006

Chapter 1 Introduction

The aim of this report
Country coverage in this report
Chapter 2 Bakery and Cereals in Europe to 2006
Summary
Introduction
Market dynamics
Germany, UK and France dominate European markets
Italy, Spain and the UK are the fastest growing markets

Chapter 3 Bakery and Cereals in France to 2006

Summary
Market dynamics
Bread and rolls dominate French bakery markets
Volumes set to reach 4.4 billion kg by 2006
Standard grocers account for almost 50% of retail sales
Leading sectors to 2006
Bread and rolls unlikely to show strong growth
Breakfast cereal markets are highly competitive
Brossard leads with over one-third of the sector share
Morning goods set to grow, but at a declining rate
Savoury biscuits growth driven by innovation in flavours
Sweet biscuit markets have reached maturity

Chapter 4 Bakery and Cereals in Germany to 2006

Summary
Market dynamics
Health conscious consumers value traditional foods
Bread and rolls make up three-quarters of the market
Bakeries are the most important retail channel
Leading sectors to 2006
Bread and rolls set for small, stable growth
Most sectors of the cereals market are relatively stagnant
Germans move away from traditional artisanal producers
Morning goods set for steady growth
Health awareness bolsters sales of savoury biscuits
Small producers characterise the sweet biscuits sector
Typical purchasers of sweet biscuits in Germany

Chapter 5 Bakery and Cereals in Italy to 2006

Summary
Market dynamics
Bakery and cereals to reach $10.5 billion by 2006
Savoury biscuits set to struggle for volume growth
Standard grocers have stolen retail share from bakeries
Leading sectors to 2006
Artisanal produce continues to dominate in bread and rolls
Italy represents an opportunity for growth in cereals
In-store sales of cakes and pastries are small in Italy
Morning goods markets set for declining growth rates
Savoury biscuit markets are mature and will grow slowly
Barilla is the most important player in sweet biscuits

Chapter 6 Bakery and Cereals in Spain to 2006

Summary
Market dynamics
Bread and rolls will remain dominant through to 2006
All sectors will rise in volume over the 2002?2006 period
Grocers sell almost 80% of bakery products in Spain
Leading sectors to 2006
One of the lowest per capita consumption levels in Europe
Breakfast cereals remain a novelty in Spain
Cakes and pastries set for steady growth
Morning goods continue to grow, but at declining rates
Growth driven by NPD and promotional spending
Advertising and promotional support are being increased

Chapter 7 Bakery and Cereals in the UK to 2006

Summary
Market dynamics
Market set to reach $15.4 billion in 2006
Bread and rolls make up almost two-thirds of the market
Standard grocers are the most popular retail outlet
Leading sectors to 2006
Bread and rolls demonstrates good long-term potential
Breakfast cereals growth is decelerating
Growth lies in innovation and product differentiation
Morning goods set for small, steady growth
Savoury biscuits have strong snack positioning
Sweet biscuits move beyond traditional approaches

Chapter 8 Appendix

Category segmentation table
Category definitions
Distribution definitions
Index

List of Figures

Figure 3.1: France bakery and cereals sales value and value forecast (US$ m), by category, 1996-2006
Figure 3.2: France bakery and cereals sales volume and volume forecast (kg m), by category, 1996-2006
Figure 4.3: Germany bakery and cereals sales value and value forecast (US$ m), by category, 1996-2006
Figure 4.4: Germany bakery and cereals sales volume and volume forecast (kg m), by category, 1996-2006
Figure 5.5: Italy bakery and cereals sales value and value forecast (US$ m), 1996-2006
Figure 5.6: Italy bakery and cereals sales volume and volume forecast (kg m), 1996-2006
Figure 6.7: Spain bakery and cereals sales value and value forecast (US$ m), by category, 1996-2006
Figure 6.8: Spain bakery and cereals sales volume and volume forecast (kg m), by category, 2002-2006
Figure 7.9: UK bakery and cereals sales value and value forecast (US$ m), by category, 1996-2006
Figure 7.10: UK bakery and cereals sales volume and volume forecast (kg m), by category, 1996-2006

List of Tables

Table 2.1: European bakery and cereal sales value (US$ m), by country, 1996-2001
Table 2.2: European bakery and cereal sales value forecast (US$ m), by country, 2002-2006
Table 2.3: European bakery and cereal sales volume (kg m), by country, 1996-2001
Table 2.4: European bakery and cereal sales volume forecast (kg m), by country, 2002-2006
Table 3.5: France bakery and cereals sales value (US$ m), by category, 1996-2001
Table 3.6: France bakery and cereals sales value forecast (US$ m), by category, 2002-2006
Table 3.7: France bakery and cereals sales volume (kg m), by category, 1996-2001
Table 3.8: France bakery and cereals sales volume forecast (kg m), by category, 2002-2006
Table 3.9: France bakery and cereals distribution (% value), by channel, 2000-2001
Table 3.10: France bread and rolls sales value forecast (US$ m), by segment, 2002-2006
Table 3.11: France bread and rolls sales volume forecast (kg m), by segment, 2002-2006
Table 3.12: France bread and rolls market share (% value), by company, 2000-2001
Table 3.13: France breakfast cereals sales value forecast (US$ m), by segment, 2002-2006
Table 3.14: France breakfast cereals sales volume forecast (kg m), by segment, 2002-2006
Table 3.15: France breakfast cereals market share (% value), by company, 2000-2001
Table 3.16: France cakes and pastries sales value forecast (US$ m), by segment, 2002-2006
Table 3.17: France cakes and pastries sales volume forecast (kg m), by segment, 2002-2006
Table 3.18: France cakes and pastries market share (% value), by company, 2000-2001
Table 3.19: France morning goods sales value forecast (US$ m), by segment, 2002-2006
Table 3.20: France morning goods sales volume forecast (kg m), by segment, 2002-2006
Table 3.21: France morning goods market share (% value), by company, 2000-2001
Table 3.22: France savoury biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 3.23: France savoury biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 3.24: France savoury biscuits market share (% value), by company, 2000-2001
Table 3.25: France sweet biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 3.26: France sweet biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 3.27: France sweet biscuits market share (% value), by company, 2000-2001
Table 4.28: Germany bakery and cereals sales value (US$ m), by category, 1996-2001
Table 4.29: Germany bakery and cereals sales value forecast (US$ m), by category, 2002-2006
Table 4.30: Germany bakery and cereals sales volume (kg m), by category, 1996-2001
Table 4.31: Germany bakery and cereals sales volume forecast (kg m), by category, 2002-2006
Table 4.32: Germany bakery and cereals distribution (% value), by channel, 2000-2001
Table 4.33: Germany bread and rolls sales value forecast (US$ m), by segment, 2002-2006
Table 4.34: Germany bread and rolls sales volume forecast (kg m), by segment, 2002-2006
Table 4.35: Germany bread and rolls market share (% value), by company, 2000-2001
Table 4.36: Germany breakfast cereals sales value forecast (US$ m), by segment, 2002-2006
Table 4.37: Germany breakfast cereals sales volume forecast (kg m), by segment, 2002-2006
Table 4.38: Germany breakfast cereals market share (% value), by company, 2000-2001
Table 4.39: Germany cakes and pastries sales value forecast (US$ m), by segment, 2002-2006
Table 4.40: Germany cakes and pastries sales volume forecast (kg m), by segment, 2002-2006
Table 4.41: Germany cakes and pastries market share (% value), by company, 2000-2001
Table 4.42: Germany morning goods sales value forecast (US$ m), by segment, 2002-2006
Table 4.43: Germany morning goods sales volume forecast (kg m), by segment, 2002-2006
Table 4.44: Germany morning goods market share (% value), by company, 2000-2001
Table 4.45: Germany savoury biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 4.46: Germany savoury biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 4.47: Germany savoury biscuits market share (% value), by company, 2000-2001
Table 4.48: Germany sweet biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 4.49: Germany sweet biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 4.50: Germany sweet biscuits market share (% value), by company, 2000-2001
Table 5.51: Italy bakery and cereals sales value (US$ m), by category, 1996-2001
Table 5.52: Italy bakery and cereals sales value forecast (US$ m), by category, 2002-2006
Table 5.53: Italy bakery and cereals sales volume (kg m), by category, 1996-2001
Table 5.54: Italy bakery and cereals sales volume forecast (kg m), by category, 2002-2006
Table 5.55: Italy bakery and cereals distribution (% value), by channel, 2000-2001
Table 5.56: Italy bread and rolls sales value forecast (US$ m), by segment, 2002-2006
Table 5.57: Italy bread and rolls sales volume forecast (kg m), by segment, 2002-2006
Table 5.58: Italy bread and rolls market share (% value), by company, 2000-2001
Table 5.59: Italy breakfast cereals sales value forecast (US$ m), by segment, 2002-2006
Table 5.60: Italy breakfast cereals sales volume forecast (kg m), by segment, 2002-2006
Table 5.61: Italy breakfast cereals market share (% value), by Company, 2000-2001
Table 5.62: Italy cakes and pastries sales value forecast (US$ m), by segment, 2002-2006
Table 5.63: Italy cakes and pastries sales volume forecast (kg m), by segment, 2002-2006
Table 5.64: Italy cakes and pastries market share (% value), by company, 2000-2001
Table 5.65: Italy morning goods sales value forecast (US$ m), by segment, 2002-2006
Table 5.66: Italy morning goods sales volume forecast (kg m), by segment, 2002-2006
Table 5.67: Italy morning goods market share (% value), by company, 2000-2001
Table 5.68: Italy savoury biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 5.69: Italy savoury biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 5.70: Italy savoury biscuits market share (% value), by company, 2000-2001
Table 5.71: Italy sweet biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 5.72: Italy sweet biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 5.73: Italy sweet biscuits market share (% value), by company, 2000-2001
Table 6.74: Spain bakery and cereals sales value (US$ m), by category, 1996-2001
Table 6.75: Spain bakery and cereals sales value forecast (US$ m), by category, 2002-2006
Table 6.76: Spain bakery and cereals sales volume (kg m), by category, 1996-2001
Table 6.77: Spain bakery and cereals sales volume forecast (kg m), by category, 2002-2006
Table 6.78: Spain bakery and cereals distribution (% value), by channel, 2000-2001
Table 6.79: Spain bread and rolls sales value forecast (US$ m), by segment, 2002-2006
Table 6.80: Spain bread and rolls sales volume forecast (kg m), by segment, 2002-2006
Table 6.81: Spain bread and rolls market share (% value), by company, 2000-2001
Table 6.82: Spain breakfast cereals sales value forecast (US$ m), by segment, 2002-2006
Table 6.83: Spain breakfast cereals sales volume forecast (US$ m), by segment, 2002-2006
Table 6.84: Spain breakfast cereals market share (% value), by company, 2000-2001
Table 6.85: Spain cakes and pastries sales value forecast (US$ m), by segment, 2002-2006
Table 6.86: Spain cakes and pastries sales volume forecast (US$ m), by segment, 2002-2006
Table 6.87: Spain cakes and pastries market share (% value), by company, 2000-2001
Table 6.88: Spain morning goods sales value forecast (US$ m), by segment, 2002-2006
Table 6.89: Spain morning goods sales volume forecast (US$ m), by segment, 2002-2006
Table 6.90: Spain morning goods market share (% value), by company, 2000-2001
Table 6.91: Spain Savoury biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 6.92: Spain savoury biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 6.93: Spain savoury biscuits market share (% value), by company, 2000-2001
Table 6.94: Spain sweet biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 6.95: Spain sweet biscuits sales volume forecast (US$ m), by segment, 2002-2006
Table 6.96: Spain sweet biscuits market share (% value), by company, 2000-2001
Table 7.97: UK bakery and cereals sales value (US$ m), by category, 1996-2001
Table 7.98: UK bakery and cereals sales value forecast (US$ m), by category, 2002-2006
Table 7.99: UK bakery and cereals sales volume (kg m), by category, 1996-2001
Table 7.100: : UK bakery and cereals sales volume forecast (kg m), by category, 2002-2006
Table 7.101: UK bakery and cereals distribution (% value), by channel, 2000-2001
Table 7.102: UK bread and rolls sales value forecast (US$ m), by segment, 2002-2006
Table 7.103: UK bread and rolls sales volume forecast (kg m), by segment, 2002-2006
Table 7.104: UK bread and rolls market share (% value), by company, 2000-2001
Table 7.105: UK breakfast cereals sales value forecast (US$ m), by segment, 2002-2006
Table 7.106: UK breakfast cereals sales volume forecast (kg m), by segment, 2002-2006
Table 7.107: UK breakfast cereals market share (% value), by company, 2000-2001
Table 7.108: UK cakes and pastries sales value forecast (US$ m), by segment, 2002-2006
Table 7.109: UK cakes and pastries sales volume forecast (US$ m), by segment, 2002-2006
Table 7.110: UK cakes and pastries market share (% value), by company, 2000-2001
Table 7.111: UK morning goods sales value forecast (US$ m), by segment, 2002-2006
Table 7.112: UK morning goods sales volume forecast (kg m), by segment, 2002-2006
Table 7.113: UK morning goods market share (% value), by company, 2000-2001
Table 7.114: UK savoury biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 7.115: UK savoury biscuits sales volume forecast (kg m), by segment, 2002-2006
Table 7.116: UK savoury biscuits market share (% value), by company, 2000-2001
Table 7.117: UK sweet biscuits sales value forecast (US$ m), by segment, 2002-2006
Table 7.118: UK sweet biscuits sales volume forecast (US$ m), by segment, 2002-2006
Table 7.119: UK sweet biscuits market share (% value), by company, 2000-2001