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This new report has been published in response to the obesity, low-carb diet
and Atkins™ revolution currently sweeping across the US and UK food and
drink markets, which is expected to hit European shores imminently. The report
analyses the food and drink products threatened by the low-carb diets and Atkins™
revolution such as: biscuits, bread, rice, potatoes, pasta, breakfast cereals,
pastry, pizza, curries, yoghurts, fruits, sugar, alcohol, caffeine, fruit juice
and milk. This brand new issue-based report will provide you with an analysis
of the controversial rising levels of obesity, the influence of low-carb diets
and the new strategies of the food and drink manufacturers and retailers in this
new marketplace. The report will enable you to target the booming sectors for
low-carb development and understand the barriers to your company' s growth
providing you with successful strategies that you can implement in your food and
drink markets over the next five years ahead of your competitors. Assess the
potential opportunities and threats across all food and drink categories, with
case-studies from key players such as: Atkins Advantage Bar™, Wal-Mart,
PepsiCo, Nimble Carbs So Low, Michelob Ultra and Benjy' s. Discover industry
opinion from over 4000 senior executives in the global food and drink industry
with exclusive research revealing the shelf-life of low-carbohydrate food and
drink products. Analyse the findings from the exclusive consumer survey,
conducted independently for the report, highlighting your customers'
requirements from a low-carb and diet product. @ | 
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