SMB Vendor Opportunities and Strategies: The market for enterprise apps, security, systems management and outsourcing

The SMB market is huge and has historically not invested heavily in IT. In consequence it represents a rich source of new revenue opportunities vendors as growth in enterprise IT spending slows down. There are not only a huge number of SMBs to target, but many in this sector are willing to innovate or implement new working practices, which require technology to them, such as remote working. There are also a range of new challenges, which vendors need to consider when developing their SMB market strategy. ' SMB Vendor Opportunities and Strategies: The market for enterprise apps, security, systems management and outsourcing' is a new report published by Business Insights that examines what SMBs are looking for from an IT solution and their IT spending forecasts.

This new report explores the SMB market opportunity in detail for enterprise applications, security, collaboration, mobility, contact centers and outsourcing technologies and services. Identify the vendors that SMBs consider to be market leaders and recommendations for each technology area to help vendors refine their marketing strategy in this new report.