Abstract
The touch screen was mainly applied to cell phone, GPS, PMP, digital camera,
IT and the other fields all over the world in 2008. IT is with the most
promising growth potential in the future since a large number of laptops with
touch screen will occur under the drive of WINDOWS7. Then cell phone is
followed, as the consumers will choose touch screen when the cost is low
enough, while the cell phones without touch screen will be eliminated.
Therefore, the development of touch screen in the cell phone field will be
prosperous.
In the upstream of world' s touch screen industry chain, Japan' s manufacturers
have held the higher market share, since with outstanding technology
advantages in vacuum evaporation, sputtering, precision coating and fine
chemicals. In the meantime, the manufacturers in touch screen upstream enjoys
far higher profit margin than the downstream. In small-size field, for
instance, Taiwan manufacturers account for 43% of market shares by shipment,
while it is only 32% by sum.
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