Abstract
The growth of China jewelry industry is exceedingly faster than expected.
Starting from 2005, the sales of China' s jewelry industry has increased by
about CNY20 billion annually and it reached CNY180 billion in 2007.
So far, China' s jewelry industry has become the third largest consumer hot
spot preceded only by real estate and automobile industry. In March 2008, the
latest statistics showed that the sales of gold and silver jewelry have kept a
good momentum and its sales growth has topped among various kinds of
commodities for five consecutive months.
Since 2003, the retail price index of China' s gold and silver jewelry goods
has risen continuously (on the basis of 100 in the previous year) and has been
all higher than commodity retail price index in the same period, indicating
that the growth rate of retail price of gold and silver jewelry goods has been
higher than other commodities.
In 2007, the value of import and export of China' s jewelry products totaled
US$14.2 billion, of which, US$6.2 billion were from the imports and US$8
billion were from the exports, up 35.57% on year and 16.81% on year
respectively. That indicates China' s jewelry market is increasingly prosperous
and the import and export trade is continuously growing. China' s position as
one of world' s main jewelry manufacturers and consumers has been further
strengthened.
By the end of 2007, there have been more than 10,000 jewelry sales enterprises
in Mainland. Most of them are small outlets without independent brands and
competitiveness. However, some of them with large-scale shops or chain stores
have independent brands, but their brands are only regional ones, which lack
trans-regional influence. For example, Lao Fengxiang Co., Ltd., as a local
leading brand in Shanghai, achieved around CNY6.1 billion in the sales
revenue in 2007, still amounting to only less than 4% of China' s total market
share.
The report is based on the authoritative statistics of the Gems & Jewelry
Trade Association of China, the China Gold Association, the Shanghai Diamond
Exchange, the Ministry of Commerce, the National Bureaus of Statistics and
statistics bureaus at provincial or municipal level, as well as information
from financial statements of some key jewelry enterprises.
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