New Mobile Games Platforms: Challenges and opportunities

Table of Contents

• Executive Summary

• Mobile games revisited

• The App Store success story: 1 billion and counting
• Hardware
• Retail
• Development
• iPhone OS 3.0: another Apple revolution?
• Challenges: the iPhone' s limitations and rivals
• N-Gage and Android: rivals to the iPhone?

• N-Gage: Suffering an identity crisis?
• The original N-Gage
• The N-Gage platform - 2nd Version
• Development, retail and billing
• Handset coverage
• Integration with Ovi and Symbian

• Android: New platform has potential, but does Google care?
• Open Source: Google' s strategy
• Retail
• Handset coverage
• Fragmentation

• Everybody wants an app store
• Operators
• Other application stores

• Industry assessment: impact on the top 3 publishers

• Growth fails to improve market share
• Top publishers' response
• The top three publishers' strategies for new platforms:
• Gameloft
• Glu Mobile
• EA Mobile
• Other publishers

• The App Store effect: Screen Digests' view

• Country Profiles
• France
• Germany
• Italy
• Spain
• UK
• US
• Canada

• Glossary

Tables and Charts

• Mobile games revisited
• Global mobile games revenue shares
• Top three publishers' share of industry revenues

• The App Store success story: 1 billion and counting
• App Store application downloads
• UK App Store: March 2009 - breakdown of available apps
• The operator value chain
• The App Store value chain
• iPhone quarterly shipments and forecast
• Estimated iPhone and N-Gage game revenues H2 2008
• Smartphone quarterly OS shipments and forecasts

• N-Gage: Suffering an identity crisis?
• N-Series quarterly shipments
• Registered N-Gage profiles
• N-Gage games publishers
• Symbian OS quarterly shipments and forecast

• Android: New platform has potential, but does Google care?
• Android quarterly shipments and forecast

• Everybody wants an app store.....
• H2 2008: Top publishers' games releases
• Selected application stores

• Country Profiles
• Share of top games' on operators' portals
• Share of top 50 paid App Store games
• App Store: Top 50 games by publisher (2 or more games)
• Operator games download services
• Industry share of revenues, total annual downloads (from network operators)