Report: School Library Market Report 2008-2009 TOC

Introduction
Federal Spur to School Library Growth
Categorical Funding Decline
SKILLs Act Seeks Dedicated Media Specialists
Shift from Stacks to Media Centers
Web 2.0 and Teacher Resources
Direct Instruction
Synergy Between Media Centers and Classroom Instruction
Increasing Shared Purchasing
The Role of Libraries in Literacy
Electronic Reading Programs Have Role
Impact of No Child Left Behind
Increasing Media-Specialist Positions
Advocacy
Table 1.1: Percentage of Media Specialists Who Train Teachers and Students in Technology
Table 1.2: Hours Spent on Instruction
Table 1.3: Four Most Popular Reading Activities in the Media Center
Table 1.4: Electronic Reading Programs' Significance in Media Centers

Introduction
School Libraries and Staffing by the Numbers
- Paraprofessionals Fill Gaps
- Consolidating Jobs
Variety of Decision Makers
1.5 Billion Visits to School Libraries
Library Materials Market Grows 2.8%
- State Purchasing Projected Up 11.1%
- At School Level, Nearly $10 Per-Student Average Funding Is Low
Table 2.1: Number of School Media Centers and Media Specialists
Table 2.2: School Library Decision Makers, 2008 vs. 2007
Table 2.3: Frequency of Student Visits to Library or Web Site
Table 2.4: Reason for Visiting School Library or Web Site
Table 2.5: Drivers for Greater Student Use of School Library or Web Site
Table 2.6: Total Market for School Library Materials
Table 2.7: Total Average School Library Expenditures, 2008-2009

Introduction
School Site Purchasing
Districts as Customers
- Case Study: Mankato, Minn., Public Schools
- Case Study: Los Angeles Unified School District
States as Customers
- Case Study: Florida
- Buying Clout Through Consortia
School Library Expenditures
Electronic Materials Account for 25% of Total Market
Elementary Schools Represent 36% of Media Expenditures
Funding Sources for School Site Purchasing
- Individual School Budget Is Largest Source of Materials Funding
- State Funding Varies
- District Funds
- Federal Resources Are Diffused
Table 3.1: Total School Library Expenditures by Category
Table 3.2: School Media Center Expenditures by Type of School
Table 3.3: Funding Sources for School-Site Library Material Expenditures
Table 3.4: Federal Library Funding Sources

Introduction
For Readers, Print Holds On
- Print Reference Is Threatened
- Replenishing Aging Materials
- Meeting the Needs of English-Language Learners, Struggling Readers
- Databases Can Help ELL, Struggling Readers
Public School PreK Initiatives Pressure Media Offerings
Building Electronic Products
- E-books and Databases
- Database Vendors Working on Federated Searches
- Single Log-Ons
- E-book Acceptance Remains Low
- Media Specialists Cite E-book Benefits
- Publishers Still Look for Viable E-book Business Model
- School Libraries Use Technology to Manage Resources
Follett Captures Largest Installed Base of Automated Systems
Appeal of Virtual Libraries
Weaving Web 2.0 Into School Library Media Centers
- Access vs. Authority
- Case Study: Curriki
- Publishers Incorporate Web 2.0 Tools in Products
- Publishers Use Web 2.0 to Market
Shifting Formats for Audio, Video and Software
Other Purchasing Trends
One-Stop Shopping and Aggregation
Classroom-Library Connection
Student Information Literacy and Professional Development
Budgeting Concerns
Table 4.1: Library Collection Age
Table 4.2: Use of Technology in Media Centers
Table 4.3: Top Automation Systems for School Districts, 2006
Table 4.4: Use of Social Networking Tools in K-12 Schools

School Library Market Report 2008-2009