Table of Contents
- Introduction
- Size of the Industry
- Industry Trends and Analysis
- Paper Consumption by Directory Publishers
- Directory Recycling and the Waste Stream
- Individual Publishers Take the Initiative
- AT&T Advertising Solutions
- Idearc Media
- R.H. Donnelley
- Valley Yellow Pages
- Yellowbook
- Some States, Local Governments Offer Assistance
- The History of the Environmental Issue
- Table 1: Statistical Summary of the Yellow Pages Industry, 2003-2008
- Table 2: Largest U.S. Yellow Pages Directory Publishers, 2008
- Table 3: RBOC Revenue Change, 1998-2009P
- Table 4: RBOC Yellow Pages Publishers, 2007 Revenue
- Table 5: Estimated Revenue of Select Non-Telco Publishers, 2007-2008
- Table 6: Yellow Pages Revenue Growth by Publisher Category, 1996-2010P
- Table 7: Yellow Pages Market Share by Type of Publisher, 1996-2010P
- Table 8: Capacity and Consumption, Uncoated Groundwood Paper, 2007-2008
- Table 9: Outlays for Printing, Paper, Other Production and Distribution;
Directory Publishing Industry, 2004-2008
- Table 10: U.S. Demand for Directory Paper, 2007-2008
- Table 11: Nondurable Goods Generated in Municipal Waste Stream, 1990-2007
- Table 12: Select Nondurable Goods Discarded in Municipal Waste Stream,
1990-2007
- Table 13: ADP/YPA Joint Environmental Guidelines
- Table 14: Proposed State Restrictions on YP Industry
- Profiles of Leading Yellow Pages Publishers
- AT&T Advertising Solutions
- Idearc Media
- R.H. Donnelley
- Valley Yellow Pages
- Yellowbook
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