Abstract
LEXINGTON, Massachusetts (August 12, 2009) - WinterGreen Research announces
that it has a new study on Worldwide Cloud Computing market opportunities. The
2009 study has 519 pages, 112 Tables and Figures. Worldwide cloud computing
markets are poised to achieve significant growth. Cloud computing market
opportunities are different in every industry as software becomes less
expensive to buy and operate. The markets start to expand to provide
productivity improvements.
According to Susan Eustis, lead author of the study, “Cloud computing
changes software forever. Software is offered to users as a service from the
cloud. Innovation is what drives market growth in every industry. IBM, Google,
Amazon, Microsoft, and the major SOA vendors are poised to leverage cloud
computing to support innovation. Cloud computing is providing software that
supports flexible response to changing market conditions.”
6ldquo;Cloud computing changes SOA, facilitating reach into every industry and
every segment of the economy. SOA drives innovation for the very large
enterprises, now the mid range size companies and very small organizations are
adopting technologies similar to what the enterprise use, creating automated
process to replace manual process.”
Cloud computing is set to bring major change to the software business. Cloud
computing is used to implement utility automated process. The complexities of
the development platform are invisible to developers. Programs run on the
cloud platform in a manner that is more cost efficient than with distributed
server platforms.
Application development is achieved using point and click systems that do not
involve programming for the line of business analyst. Syntax is exposed to
analysts and developers in a manner that permits collaborative application
development. The cloud computing engine hides the complexity of deep if
statement logic, replacing that with drop down boxes that permit iterative
presentation of metrics that are then managed using a calculation matrix.
Systems imitate spreadsheet applications development, but with the richer
presentation logic available on Web pages. Web services provide the base for
cloud computing initiatives.
Automated process will expand in every industry in this manner, permitting
people to build automated processes from SOA components the way they now use
the alphabet to build books.
SOA components become the syntax, the alphabet of computing in cloud
environments. IT engines run in the cloud exposing the syntax to users. The
vendors with the most reliable systems will win in the market as reliability
takes a paramount position in the cloud.
Cloud computing is an emerging computing model. Users can gain access to their
applications from anywhere, through any connected device. Information is
available over the network. A user-centric interface makes the cloud
infrastructure supporting the applications transparent to users.
High energy cost and low utilization rates are a central issue with
distributed systems. Mainframe class computing provide low energy costs, low
labor costs, and high reliability needed for cloud computing. Software
developers lose a massive amount of time and productivity getting permissions
and access to the systems and tools they need to do their jobs. Hewlett
Packard and IBM have built systems to safely enable developers to serve
themselves. This can help reduce IT labor costs by 50 percent, reduce
provision cycle times from weeks to minutes and improve quality, eliminating
software defects by up to 30 percent.
Cloud computing markets at $36 billion 2008 are expected to reach $160.2
billion by 2015. Market growth is fueled by ease of information access
provided by the cloud. Faster development systems are available to line of
business analysts through point and click application development tools.
Industry specific applications are evolving in the context of the ability to
build applications from SOA components.
Research Methodology
WinterGreen Research authors use a structured, consistent, and detailed
research approach. The methodology supports an analytical approach to market
research. In depth comparisons are made of many aspects of the market. Data
relating to Industry segments is developed permit presentation of forecasts
and market share positioned to have substantive value.
Research has been automated using automation of interactive surveys that
implement delta trend analysis and instant messaging in combination with
e-mail. Automation is made possible because of a proprietary engine that
implements multilayered cell based analysis. Modular systems support dynamic
computing that use a graphical configuration engine to reach more people in a
research modality.
Full spectrum research and information services, including market reports,
customized research, and customer interviewing are available, reports and
research are positioned to provide strategic value to industry participants,
strategic planners, and product managers.
New systems combine sales tools and independent industry analysis, seeking to
leverage the expertise of the sales force and combine it with the skepticism
of the analysts to provide accurate return on investment analysis.
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