This Access Asia report concentrates on the emerging trend of home improvement, furnishings and DIY in China. It aims to examine the markets size, trends, driving factors, future structure as well as retailers and suppliers concentrating on the home improvement market in China.
The report touches on the state of the housing and construction industry in China though is primarily concerned with consumers decisions regarding home improvement, DIY and the purchase of home improvement-related items such as furniture, ceramics and lighting.
KEY REPORT FEATURES
This recently updated and expanded report includes:
- Overview of China s total non-food market, with retail sales statistics up to 2004;
- Volume & value retail market for DIY & home improvement products, including provincial and sector breakdown, up to 2004;
- Market share analysis of DIY & home improvement market, including key players by sector;
- Retail pricing trends of DIY & home improvement products by sector up to 2004;
- Volume & value forecast DIY & home improvement products market, including sector growth, up to 2009;
- Marketing & advertising analysis;
- Statistical data on leading DIY & furniture store chains, including market share forecast up to 2010;
- Analysis of DIY & home improvement products suppliers by sector, with data on major manufacturers in China;
- Profiles of leading companies in China s DIY & home improvement market;
- Key contacts & trade events;
- Overview of China s demographics and macroeconomics.
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