Abstract
The rapid growth in vehicle assembly in many parts of Asia, most notably China
and South Korea, is focusing increasing attention on the supplier base in the
region. Local suppliers are becoming more prominent as OEMs seek to raise
local content levels, and major international suppliers are also being lured
to invest in a region outside their traditional, mature market areas.
This presents challenges for local and global suppliers respectively. Small
and medium size local suppliers are being forced to advance technological
expertise as rapidly as possible. Development of much improved quality and
delivery performance is also paramount.
Global suppliers are seeking appropriate strategies to transplant their
existing expertise and capabilities to these regions. Although targeted
initially at servicing the burgeoning local vehicle manufacturing sector, new
investments by suppliers could also become future substantial low-cost export
bases for components.
GA number of development strategies have already evolved. Joint ventures have
become the preferred route for many local and international suppliers. The
former gain swift access to partners' product and manufacturing technology, as
well as insight into best practice in other key areas. The latter get valuable
insights into local business practices and culture and enhanced access to
difficult-to-penetrate markets.
The Asian Supplier Report, a new report from AutoBusiness, provides insights
into how this new supply base is evolving and reviews alternative supplier
strategies. The introductory chapter presents an overview of vehicle
manufacturing trends in the key countries in Asia and reviews the impact of
announced new OEM investments.
The remaining chapters of Section 1 briefly analyze key trends and
developments in a number of the main countries in Asia, including Japan,
China, India and South Korea.
Section 2 presents detailed profiles of around 150 key suppliers currently
active in Asia. Around 100 of these are locally-based suppliers, while around
50 are major global tier 1 players that already have defined Asian strategies
in place.