Abstract
"The business data services market has little room for growth - users expect
more for the same money at every upgrade. Ethernet in the MAN and WAN offers
the best hope for operators, as it allows them to slash costs while meeting
customers' expectations."
Margaret Hopkins, Analysys Associate
Business data services remain an extremely competitive area of telecoms
service provision. Traditional telecoms operators and service providers are
being challenged by systems integrators, who are increasingly procuring and
managing wide area connectivity for their customers. Bandwidth requirements
are growing substantially but budgets are not; service providers are
struggling to find ways to charge for the value they deliver to their
customers and to escape the continual squeeze on margins caused by strong
price competition.
This report provides insight into customers' expectations and marketplace
trends for business data services, based on interviews with end users, user
groups and service providers. Detailed forecasts of spend by service type and
access technology are provided for France, Germany, Italy, Poland, Spain,
Sweden and the UK, as well as high-level forecasts for Western Europe.
Business Data Services: growth opportunities and forecasts for Europe 2007- 12 answers your key questions:
- What do customers really want from business data services and how great
will demand for these services be?
- Should service providers introduce new products? Should they change their
pricing strategies?
- Why is migration to IP VPNs slowing?
- Do customers really want Ethernet VPNs?
- How much is migration to VoIP affecting data networks?
- Can customers be educated to purchase based on an SLA rather than based on
a technology?
- Are new applications driving users' requirements?
- How are users reacting to plans for next-generation networks?
Who should read this report
- Incumbent telecoms operators, which have substantial revenues from
business data services.
- Data network operators, which focus on business data services.
- ISPs, which buy business data services for backhaul and which sell
them to SMEs.
- Cable operators, fibre operators and unbundlers, which can target
businesses in order to supplement the revenue from their residential networks.
- Vendors supplying equipment to cable and fibre operators.
- Systems integrators, which procure business data services for their
customers as part of managed service contracts.
- Virtual network operators, which create managed networks for their
customers by reselling capacity.
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