Abstract
Mobile Maps and Navigation gives first-hand insights into the
development of online maps and turn-by-turn navigation services for mobile
handsets.
This report in the LBS Research Series from Berg Insight provides you with
100+ pages of unique business intelligence including 5-year industry forecasts
and expert commentary on which to base your business decisions.
This report will allow you to:
- Understand how the experience of online maps and turn-by-turn
navigation can be transferred to mobile devices.
- Learn about the latest mobile propositions from leading map and
navigation providers.
- Identify new business opportunities and revenue models for mobile
location based services.
- Realize the true commercial potential of local search, mobile maps
and handset navigation.
- Profit from valuable insights about the most successful technology
propositions on the market.
This report answers the following questions:
- Can the success for portable navigation devices be repeated with mobile
devices?
- What are the business models and revenue opportunities for local search
and navigation?
- What are the main differences and similarities of the European and North
American markets?
- Who are the leading suppliers of digital maps and geo-content for mobile
applications?
- How are industry leaders such as Nokia, TomTom, Google and Yahoo!
positioning themselves on the emerging market?
- Will it be on-board or off-board turn-by-turn navigation solutions that
prevail in the mobile space?
- What are the future prospects for mobile local search and mapping
applications?