LBS Research Series

A complete set of four unique reports - offering in-depth analysis and unique instights into the mobile LBS market. This package comprise the following titles:

• Mobile Location-Based Services
• Connected Navigation Devices
• GPS and Mobile Handsets
• Mobile Maps and Navigation

Mobile Location-Based Services covers the latest developments on the European LBS market.

This report in the LBS Research Series from Berg Insight provides you with 140 pages of unique business intelligence including 5-year industry forecasts and expert commentary on which to base your business decisions.

This report will help you understand the dynamics of:

• Location technologies such as GPS, A-GPS, Cell-ID and hybrid network based solutions.
• Mapping and navigation services provided handset vendors, operators and independent parties.
• Local search and information applications developed by established Internet industry leaders and new start-ups.
• Community and entertainment services such as IM, social networking and location-based games.
• Tracking applications created for consumers and professional users.
• Location-based billing business models for mobile voice and data communication.

This report answers the following questions:

• What is the current status of the European mobile LBS market?
• How is GPS-technology altering the conditions for providers of location-based services?
• Can the success from the navigation device market be transferred to the mobile environment?
• What are the plans of Google, Microsoft and Yahoo! in the area of local search?
• How can location technology enable and enhance mobile social networking?
• What types of tracking services are available on the European market?
• Why are mobile operators such as Telefónica O2, TMobile and Vodafone introducing location-based billing?

Connected Navigation Devices gives first-hand insights into the markets for personal navigation focusing on the market segment PNDs.

This report in the LBS Research Series from Berg Insight provides you with 90 pages of unique business intelligence including 5-year industry forecasts and expert commentary on which to base your business decisions.

This report will allow you to:

• Understand the evolution of the navigation value-chain.
• Learn about new technology advances related to digital maps, software and traffic information.
• Identify the latest trends on the PND markets in Europe and North America.
• Realize the true commercial potential of car-based online navigation solutions.
• Anticipate future trends and technology developments.

This report answers the following questions:

• What are the latest trends on the PND markets in Europe and North America?
• How will online connectivity transform the navigation device market?
• What impacts will the acquisitions of NAVTEQ and Tele Atlas have on the industry?
• How can the latest advances in intelligent traffic technology be applied to navigation products?
• Will TomTom and Garmin defend their market leadership and who are the main up-and-coming challengers?
• Who are leading developers of software and speech technology for the navigation market?
• What will be the future role of traffic information providers and content providers in the value chain?

GPS and Mobile Handsets gives first-hand insights into the development of GPS technology for mobile handsets.

This report in the LBS Research Series from Berg Insight provides you with 120 pages of unique business intelligence including 5-year industry forecasts and expert commentary on which to base your business decisions.

This report will allow you to:

• Understand the opportunities and challenges with integration of GPS in mobile handsets.
• Learn about the GPS strategies of the leading chipset and handset vendors in the mobile industry.
• Predict future design trends and technology developments.
• Comprehend the importance of Assisted-GPS and hybrid location technologies.
• Anticipate when GPS technology will become a standard feature in GSM/WCDMA handsets.

This report answers the following questions:

• What is driving the adoption of GPS technology in GSM/WCDMA handsets?
• Who are the leading developers of GPS chipsets and software-based receivers?
• What is the technology development roadmap for handset GPS in the coming years?
• How can handset manufacturers, network operators and end-users benefit from Assisted-GPS and hybrid location technologies?
• How is GPS supported in BREW, Java ME, Symbian OS, Windows Mobile and Andriod?
• Which handset manufacturers are first with adopting GPS in their products?
• When will satellite positioning technology become a standard feature in GSM/WCDMA devices?

Mobile Maps and Navigation gives first-hand insights into the development of online maps and turn-by-turn navigation services for mobile handsets.

This report in the LBS Research Series from Berg Insight provides you with 100+ pages of unique business intelligence including 5-year industry forecasts and expert commentary on which to base your business decisions.

This report will allow you to:

• Understand how the experience of online maps and turn-by-turn navigation can be transferred to mobile devices.
• Learn about the latest mobile propositions from leading map and navigation providers.
• Identify new business opportunities and revenue models for mobile location based services.
• Realize the true commercial potential of local search, mobile maps and handset navigation.
• Profit from valuable insights about the most successful technology propositions on the market.

This report answers the following questions:

• Can the success for portable navigation devices be repeated with mobile devices?
• What are the business models and revenue opportunities for local search and navigation?
• What are the main differences and similarities of the European and North American markets?
• Who are the leading suppliers of digital maps and geo-content for mobile applications?
• How are industry leaders such as Nokia, TomTom, Google and Yahoo! positioning themselves on the emerging market?
• Will it be on-board or off-board turn-by-turn navigation solutions that prevail in the mobile space?
• What are the future prospects for mobile local search and mapping applications?