Abstract
In-Stats sixth annual survey of US Cable TV system operators shows that total Cable TV
subscriber growth is flattening out, but long-term revenue gains can still be obtained by Cable TV
operators who continue expanding their mix of new digital services.
Twenty-three respondents have more than one hundred thousand subscribers on their systems, six
have more than 50,000 subscribers, and six have between 20,000 up to 49,999 subscribers. Two thirds
of respondents said that 100% of their subscribers have access to digital Cable services. More than
three-fourths of respondents indicated that they have at least 750 MegaHertz of bandwidth available
on their systems.
Key results from this extensive survey include:
- High-Speed Data (HSD) via cable modem continues to grow
- High Definition TV And PVRs are the "hot" new services
- Bundling helps make Cable a preferred telecoms provider
- Voice telephone services are being deployed
- CableCARD devices are being supported, but attitudes are mixed
- Capital Expenditures trend appears to be flat
Cable operators need to obtain more revenue from each subscriber that they still have.
Seventy-eight percent of our respondents reported an increase in their ARPU over the past twelve
months.
Respondents reported that they are well aware of looming competition for digital video services
being planned by their local telephone companies. Twenty-one respondents expect to see competing
video services, mainly from Verizon or SBC.
View Cart
