Abstract
over the next four years. The demand in the SME market, the recognized sweet
spot for these hosted services, has been accelerating for some time and will
continue to perform at a year-over-year growth rate of 90% through 2009. The
main drivers for the service include cost savings, an enhanced feature set
including mobility and integrated messaging options, ease of use, greater
control, convergence, and system access via a Web portal.
This VoIP technology platform takes advantage of integration and convergence,
providing significant savings while helping the SME market to become more
efficient and productive. In-Stat believes the market for this service will
grow to $1,270 million by 2009.
While growth has been steady to date, it lags significantly behind the dynamic
growth we have seen with Broadband VoIP growth in the US. This is primarily
due to two factors, the transitory nature of hosted VoIP solutions - providing
business customers the opportunity to trial VoIP before committing to a full
VoIP PBX solution, and secondly, the tepid marketing approach of the RBOCs in
this market to date.
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