Social Networking: Finding Friends Online

Table of Contents

• Executive Summary
• Introduction
• An Overview of Social Networking
  • Social Networks Defined
  • A Brief History
  • Types of Social Networks
• Social Networking Sites
  • Business networking
  • Common interest
  • Dating
  • Face to face facilitation
  • Friend networking
  • Pet networking
  • Photo Sharing
  • Blogs
• The International Spread
• Monetization
  • Advertising Revenue
  • User Fees
  • Access to Member Information
• Mobile Social Networking
  • Mobile Social Networking Providers in America
    • Helio
    • AT&T Wireless
    • Verizon Wireless
    • Boost Mobile
• Social Networking Users
  • Younger Users - Thirteen to mid-twenties
  • Career Aged Users - 26 to 64
  • Older Adults - 50+ users
• Survey Results
  • Social Network Participation
  • Features and Spending
  • Preferred Communication Method
  • Mobile Devices and Social Networking
• Conclusions
• Methodology
• Related In-Stat Reports

List of Tables

• Table 1. Five Popular Business Networking Sites
• Table 2. Ten Popular Common Interest Networking Sites
• Table 3. Twenty Popular Dating Social Networking Sites
• Table 4. Ten Popular Face-to-Face Facilitation Sites
• Table 5. Ten Popular Friend Networking Sites
• Table 6. Ten Popular Pet Networking Sites
• Table 7. Twenty Popular Photo Sharing Sites
• Table 8. Ten Popular Blog Sites
• Table 9. Ten Popular International SNS Websites
• Table 10. Mobile Access to Social Networking Sites
• Table 11. Twenty Popular MoSoSo Sites
• Table 12. Most Utilized Sites (as Reported by Respondents to Our Survey)
• Table 13. Reasons for Participating in a Social Networking Site
• Table 14. Features Currently Purchased by Respondents
• Table 15. Monthly Spending for Premium Services
• Table 16. Future Payment for Premium Services
• Table 17. Barriers to Purchasing Premium Services and Features
• Table 18. Respondent Willingness to Meet Online Contact in Person
• Table 19. Means of Communication with Online Contact
• Table 20. Respondents Using a Mobile Device for Social Networking
• Table 21. Barriers to Using a Mobile Device for Social Networking

List of Figures

• Figure 1. Market Share for Popular Social Networking Sites