Abstract
Summary
In this report In-Stat briefly explores the digital terrestrial environment
around the world and then discusses feature sets in DTVs: including tuner
integration, digital cable tuners, networking, connections, recording and
storage, and audio characteristics. The forecast section includes primary data
that addresses some of the feature sets and consumer perceptions of the DTV
market. The forecasts cover North America, Europe, Asia, and the rest of the
world (ROW).
The digital TV market, as a whole, is expected to eclipse 144 billion units in
2011 with a 16.3% CAGR starting in 2006. Total revenue is expected to reach
US$76.7 billion in 2011, rising from US$71.1 billion in 2006 (1.52% CAGR),
although falling from a US$81.0 billion high in 2007. The revenue is expected
to fall as a result of increased pricing pressures.
Helping to drive the analytical process is seven surveys that were conducted
around the world, covering six countries and spanning three regions: North
America (US - 2 surveys), Europe (UK, France and Germany) and Asia (Japan and
Korea). This data includes interest and valuation in HDTV and additional
feature sets like networking.