Opportunities for Green Energy Supply in Europe

Overview

Introduction

Scope

Report Highlights

Reasons to Purchase

DRIVERS AND TRENDS

The main drivers of the market for green energy have to do, directly or indirectly, with government policies.

• Government commitment to green power is necessary for it to become competitive in a liberalized market, overcoming its in-built disadvantages compared with traditional energy sources.
• So far, national and EU governments have not shown the level of commitment to the green energy sector that would encourage large-scale investment in green power generation projects.
• Nevertheless, there are a number of options open to suppliers for boosting their green energy sales, even within the current constraints.

INTRODUCTION

• Purpose and scope of the brief
• Defining "green energy"
• Key findings

MARKET CONTEXT

Drivers

• Demand-side
• Supply-side

Barriers

• Demand-side
• Supply-side

Conclusion

ACTION POINTS

• Recommendations
• Justification

APPENDIX

• The list of Europe' s top 25 green energy users
• Background on Datamonitor' s Major Energy User research portfolio

DATASETS

Table 1: Maximum "green" premium acceptable to potential users

Table 2: Minimum proportion of green-generated energy required by potential users

Table 3: Europe' s top 25 green energy users