Overview
Introduction
The landscape of the company car market has changed considerably in the last
few years as a greater proportion of customers move towards operational leasing
as their key form of financing. Whilst markets in general are quite mature,
value in this market is being created by customers increasingly shifting to
outsourcing as a form of funding and acquisition. This will be the tone for the
near future
Scope
- Provides key operational data on the company car market and the financing
methods utilized across the market.
- Includes historic data from 1998 and forecasts to 2008
Report Highlights
In an increasingly competitive fleet market, understand how market dynamics
have changed and plan your strategies accordingly.
Reasons to Purchase
- Contains unique and detailed data, based on Datamonitors fleet database
which has been built up over years of automotive industry experience
- Assess evolving market trends and benchmark the market against the rest of
Europe
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