Abstract
Following strong network coverage, enhanced security is the feature fleet managers across Western
Europe value most from their fuel card provider. This case profile assesses demand for advanced fuel
card security services and outlines how providers have responded to it. Furthermore, it recommends
which of the services should be offered and which segments they should be offered to.
Scope
- An examination of the trends that are driving growth in security services and are fostering
consumer demand for advanced security products.
- An assessment of which of the more innovative security features are valued by different segments
and how customer would like them to be implemented.
- A comparison of the core fleet card providers across Europe with regards to their card security
features.
Suggestions as to which security features should be offered, the markets they should be offered
in and the segments they should be offered to.
Report Highlights
There is a strong positive correlation between fleet size and the importance of vehicle-specific
analysis, while card insurance is the only security service to be more valued by the smaller fleet
operators. However, "Personal Identification Number" (PIN) codes are demanded by fleet
managers irrespective of their fleet size.
Large fleets value internet based security measures more than smaller fleets. This includes
e-mail based alerts which notify the fleet manager when drivers have made transactions or have
attempted to make transactions which are outside of pre-defined limits.
Repsol is the only supplier of those assessed to offer four of the six main limit or
parameter services. To provide two to three of these services is the norm. Furthermore, Repsol is
the only major provider which allows fuel card users to specify the days on which the card can be
used.
Reasons to Purchase
- Benchmark your fuel card security features against those of your competitors and identify key
areas of card improvement.
- Understand the fuel card security features valued by different customer segments and ensure
product development focuses on customers priority needs.
- Assess if card security features have influenced customers perception of their provider in terms
of the level of security offered.
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