Business Trends: Media & Broadcasting Technology Understanding your media customer (Customer Focus)

Table of Contents

• ABOUT DATAMONITOR
• OVERVIEW
  • This product has been designed for delivery in a slide pack format (ppt).
  • Introduction
  • Scope of this report
  • Research and analysis highlights
  • Key reasons to read this report
  • Table of contents
  • Question overview
  • Business - IT drivers, dynamics & IT strategy
  • Vendor selection among European media companies
  • Changing investment priorities among media firms
  • Media sub-sector questions