Abstract
Overview
Introduction
This databook from the Technology Trends service helps vendors to understand
technology investment priorities in retail banking. The data has been drawn
from interviews with 40 IT managers conducted in H1 2006.
Scope
- Interviews have been conducted with IT decision makers to gain an
understanding of their attitudes to, and adoption of, various technologies.
- The interviews have been spread evenly across 8 geographical markets and
span 10 vertical markets and 5 enterprise size bands.
Report Highlights
Over the course of 2006, Datamonitor is publishing over 500 databooks with
Technology Trends data cut by technology, vertical market, geography and size
band.
Reasons to Purchase
- Gain insight into key technology investment patterns and trends in target
markets.
- Understand evolving customer IT budgets, attitudes to technology adoption,
technology decision-making processes, and perception of technology vendors.
- Enable your sales, marketing and product teams to address your IT audience.
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