Abstract
Overview
Introduction
This databook is a detailed information resource covering all the key data
points on Hot Drinks in North America. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011 for 02 countries covered within the North America
region.
Scope
- Contains information on 3 categories: Coffee, Tea and Other hot drinks.
- Provides market value, volume data by market, segment and sub segment.
Report Highlights
The North America Hot Drinks market covering 02 countries, increased between
2001-2006, growing at an average annual rate of 0.3%
The leading company in the market in 2006 was Altria Group, Inc. The
second-largest player was Procter & Gamble with Unilever is third place.
Reasons to Purchase
- Discover the major quantitative trends affecting the Hot Drinks markets.
- Understand consumers' consumption and expenditure patterns for the 02
countries covered.
- Understand the future direction of the market with reliable historical
data and full five year forecasting.
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