Technological Enablers for Managing Broadcasting Content (Technology Focus)

Table of Contents

• DATAMONITOR VIEW
  • CATALYST
  • SUMMARY
• ANALYSIS
  • Major advantages exist for non-linear workflows in broadcast production architectures
    • Traditional production architectures limit the effectiveness of content transportation
    • Primarily server-based systems can create production silos and unnecessary asset duplication
    • Reducing inefficiencies through centralized architecture solutions
    • Challenges with the transition towards HD content: bit rates and encoders
      • Integrating HD and SD into the same workflows
  • Effective MAM is essential for handling content within production workflows
    • Ingesting video for HD and multi-channel distribution: the trouble with formats
    • MAM is a key toolkit to enhance operational efficiencies
      • Establishing an effective MAM system through careful analysis and planning
    • Open standards, particularly MXF, represent a significant opportunity to boost productivity
  • Aligning business IT and broadcast engineering for competitive advantage
    • Building a core integrated infrastructure for IT and business alignment
    • Utilizing SOA to bridge the gap between business and IT goals
  • ACTIONS
  • Understanding new languages: highlighting IT, broadcasting and business demands will prove crucial
• APPENDIX
  • Definitions
  • Methodology
  • Further reading
  • Ask the analyst
  • Datamonitor consulting
  • Disclaimer
  • List of Figures
    • Figure 1: Basic overview of centralized storage-based production and workflows
    • Figure 2: HD video input standards
    • Figure 3: The alignment gap between business goals and IT infrastructure