Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Pet Health Care in Latin America. It includes comprehensive value
volume segmentation and market share data. The databook supplies actual data
to 2005 and full forecasts to 2010 for 8 countries covered within the Latin
America region.
Scope
Contains information on 5 categories: External Parasite Treatments, Grooming
Products, Pet Supplements, Worming Treatments, Other Pet Health Care. Provides
market value, volume, expenditure and consumption data by market, segment and
sub segment. Includes company and brand share data by category, as well as
distribution channel data. Contains market value segmentation by demographic
and socioeconomic group.
Highlights
The market for Pet Health Care in Latin America for the 8 countries covered
increased between 2000-2005, growing at an average annual rate of 5.9%. The
leading company in the market in 2005 was Mars, Inc. The second-largest player
was Bayer AG with The Hartz Mountain Corporation in third place. The report
provides market coverage for Latin America consisting of the following
countries: Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay and
Venezuela.
Reasons to Purchase
Discover the major quantitative trends affecting the Pet Health Care markets.
Understand consumers' consumption and expenditure patterns for the 8 countries
covered. Understand the future direction of the market with reliable
historical data and full five year forecasting.
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