Hair Care in Western Europe to 2010

Abstract

Introduction

This databook is a detailed information resource covering all the key data points on Hair Care in Western Europe. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010 for 17 countries covered within the Western Europe region.

Scope

Contains information on 5 categories: Conditioner, Hair colorants, Shampoo, Styling agents, Perms & relaxers. Provides market value, volume, expenditure and consumption data by market, segment and sub segment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group.

Highlights

The market for Hair Care in Western Europe for the 17 countries covered increased between 2000-2005, growing at an average annual rate of 2.8%. The leading company in the market in 2005 was L' Oreal S.A. The second-largest player was Procter & Gamble with Henkel KGaA in third place. The report provides market coverage for Western Europe consisting of the following countries: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Turkey, and UK.

Reasons to Purchase

Discover the major quantitative trends affecting the Hair Care markets. Understand consumers' consumption and expenditure patterns for the 17 countries covered. Understand the future direction of the market with reliable historical data and full five year forecasting.