Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW
14
Value Analysis 14
Volume Analysis 15
Chapter 3 NORTH AMERICA
CONFECTIONERY- MARKET OVERVIEW 16
Value Analysis, US$ 2001-2006 16
Value Analysis, US$ 2006-2011 17
Volume Analysis, 2001-2006 20
Volume
Analysis, 2006-2011 20
Company Share Analysis 23
Distribution Analysis
26
Chapter 4 LEADING COMPANY PROFILES 28
Hershey Foods Corporation
28
Mars, Inc. 30
Chapter 5 CATEGORY ANALYSIS - CEREAL BARS 32
Value Analysis, US$ 2001-2006 32
Value Analysis, US$ 2006-2011 32
Volume Analysis, 2001-2006 35
Volume Analysis, 2006-2011 35
Company
Share Analysis 38
Distribution Analysis 40
Chapter 6 CATEGORY ANALYSIS
- CHOCOLATE 42
Value Analysis, US$ 2001-2006 42
Value Analysis, US$
2006-2011 43
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011
47
Company Share Analysis 50
Distribution Analysis 52
Chapter 7
CATEGORY ANALYSIS - SUGAR CONFECTIONERY 54
Value Analysis, US$ 2001-2006
54
Value Analysis, US$ 2006-2011 55
Volume Analysis, 2001-2006 58
Volume Analysis, 2006-2011 59
Company Share Analysis 62
Distribution
Analysis 65
Chapter 8 CATEGORY ANALYSIS - GUM 67
Value Analysis, US$
2001-2006 67
Value Analysis, US$ 2006-2011 68
Volume Analysis,
2001-2006 71
Volume Analysis, 2006-2011 72
Company Share Analysis
75
Distribution Analysis 77
Chapter 9 RESEARCH METHODOLOGY 79
Methodology overview 79
Secondary research 80
Market modelling 81
Primary research 82
Data finalisation 82
Ongoing research 83
Chapter 10 APPENDIX 84
Future readings 84
How to contact experts in
your industry 84
LIST OF FIGURES
Figure 1: North America
Confectionery value & value forecast, 2001-2011 (US$ m, nominal prices)
18
Figure 2: North America Confectionery category growth comparison, by
value, 2001-2011 19
Figure 3: North America Confectionery volume & volume
forecast, 2001-2011 (Kg m) 21
Figure 4: North America Confectionery
category growth comparison, by volume, 2001-2011 22
Figure 5: North
America Confectionery company share (Top 5 companies), by value, 2005-2006 (%)
25
Figure 6: North America Confectionery distribution channels, by value,
2005-2006 (%) 27
Figure 7: North America Cereal Bars value & value
forecast, 2001-2011 (US$ m, nominal prices) 33
Figure 8: North America
Cereal Bars growth comparison, by value, 2001-2011 34
Figure 9: North
America Cereal Bars volume & volume forecast, 2001-2011 (Kg m) 36
Figure
10: North America Cereal Bars Category growth comparison, by volume, 2001-2011
37
Figure 11: North America Cereal Bars company share (Top 5 companies),
by value, 2005-2006 (%) 39
Figure 12: North America Cereal Bars
distribution channels, by value, 2005-2006 (%) 41
Figure 13: North America
Chocolate value & value forecast, 2001-2011 (US$ m, nominal prices) 44
Figure 14: North America Chocolate growth comparison, by value, 2001-2011
45
Figure 15: North America Chocolate volume & volume forecast, 2001-2011
(Kg m) 48
Figure 16: North America Chocolate category growth comparison,
by volume, 2001-2011 49
Figure 17: North America Chocolate company share
(Top 5 companies), by value, 2005-2006 (%) 51
Figure 18: North America
Chocolate distribution channels, by value, 2005-2006 (%) 53
Figure 19:
North America Sugar Confectionery value & value forecast, 2001-2011 (US$ m,
nominal prices) 56
Figure 20: North America Sugar Confectionery growth
comparison, by value, 2001-2011 57
Figure 21: North America Sugar
Confectionery volume & volume forecast, 2001-2011 (Kg m) 60
Figure 22:
North America Sugar Confectionery category growth comparison, by volume,
2001-2011 61
Figure 23: North America Sugar Confectionery company share
(Top 5 companies), by value, 2005-2006 (%) 64
Figure 24: North America
Sugar Confectionery distribution channels, by value, 2005-2006 (%) 66
Figure 25: North America Gum value & value forecast, 2001-2011 (US$ m, nominal
prices) 69
Figure 26: North America Gum growth comparison, by value,
2001-2011 70
Figure 27: North America Gum volume & volume forecast,
2001-2011 (Kg m) 73
Figure 28: North America Gum category growth
comparison, by volume, 2001-2011 74
Figure 29: North America Gum company
share by value, 2005-2006 (%) 76
Figure 30: North America Gum distribution
channels, by value, 2005-2006 (%) 78
Figure 31: Annual data review process
80
LIST OF TABLES
Table 1: Confectionery category definitions
4
Table 2: Confectionery distribution channels 6
Table 3: North
America Confectionery value (country-wise), 2001-2006 (US$ m, nominal prices)
14
Table 4: North America Confectionery value (country-wise) forecast,
2006-2011 (US$ m, nominal prices) 14
Table 5: North America Confectionery
volume (country-wise), 2001-2006 (Kg m) 15
Table 6: North America
Confectionery volume (country-wise) forecast, 2006-2011 (Kg m) 15
Table 7:
North America Confectionery value, 2001-2006 (US$ m, nominal prices) 16
Table 8: North America Confectionery value forecast, 2006-2011 (US$ m, nominal
prices) 17
Table 9: North America Confectionery volume, 2001-2006 (Kg m)
20
Table 10: North America Confectionery volume forecast, 2006-2011 (Kg m)
20
Table 11: North America Confectionery company share (Top 20 Companies)
by value, 2005-2006 (%) 23
Table 12: North America Confectionery value,
by company, 2005-2006 (US$ m, nominal prices) 24
Table 13: North America
Confectionery distribution channels, by value, 2005-2006 (%) 26
Table 14:
North America Confectionery value, by distribution channel, 2005-2006 (US$ m,
nominal prices) 26
Table 15: Hershey Foods Corporation Key Facts 28
Table 16: Mars, Inc. Key Facts 30
Table 17: North America Cereal bars
value, 2001-2006 (US$ m, nominal prices) 32
Table 18: North America Cereal
bars value forecast, 2006-2011 (US$ m, nominal prices) 32
Table 19: North
America Cereal bars volume, 2001-2006 (Kg m) 35
Table 20: North America
Cereal bars volume forecast, 2006-2011 (Kg m) 35
Table 21: North America
Cereal bars company share by value, 2005-2006 (%) 38
Table 22: North
America Cereal bars value, by company, 2005-2006 (US$ m, nominal prices)
38
Table 23: North America Cereal bars distribution channels, by value,
2005-2006 (%) 40
Table 24: North America Cereal bars value, by
distribution channel, 2005-2006 (US$ m, nominal prices) 40
Table 25:
North America Chocolate value, 2001-2006 (US$ m, nominal prices) 42
Table
26: North America Chocolate value forecast, 2006-2011 (US$ m, nominal prices)
43
Table 27: North America Chocolate volume, 2001-2006 (Kg m) 46
Table
28: North America Chocolate volume forecast, 2006-2011 (Kg m) 47
Table 29:
North America Chocolate company share by value, 2005-2006 (%) 50
Table 30:
North America Chocolate value, by company, 2005-2006 (US$ m, nominal prices)
50
Table 31: North America Chocolate distribution channels, by value,
2005-2006 (%) 52
Table 32: North America Chocolate value, by distribution
channel, 2005-2006 (US$ m, nominal prices) 52
Table 33: North America
Sugar confectionery value, 2001-2006 (US$ m, nominal prices) 54
Table 34:
North America Sugar confectionery value forecast, 2006-2011 (US$ m, nominal
prices) 55
Table 35: North America Sugar confectionery volume, 2001-2006
(Kg m) 58
Table 36: North America Sugar confectionery volume forecast,
2006-2011 (Kg m) 59
Table 37: North America Sugar confectionery company
share by value, 2005-2006 (%) 62
Table 38: North America Sugar
confectionery value, by company, 2005-2006 (US$ m, nominal prices) 63
Table 39: North America Sugar confectionery distribution channels, by value,
2005-2006 (%) 65
Table 40: North America Sugar confectionery value, by
distribution channel, 2005-2006 (US$ m, nominal prices) 65
Table 41: North
America Gum value, 2001-2006 (US$ m, nominal prices) 67
Table 42: North
America Gum value forecast, 2006-2011 (US$ m, nominal prices) 68
Table 43:
North America Gum volume, 2001-2006 (Kg m) 71
Table 44: North America Gum
volume forecast, 2006-2011 (Kg m) 72
Table 45: North America Gum company
share by value, 2005-2006 (%) 75
Table 46: North America Gum value, by
company, 2005-2006 (US$ m, nominal prices) 75
Table 47: North America Gum
distribution channels, by value, 2005-2006 (%) 77
Table 48: North America
Gum value, by distribution channel, 2005-2006 (US$ m, nominal prices) 77
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