Abstract
Datamonitor' s Bath & Shower Products: Global Industry Guide is an essential
resource for top-level data and analysis covering the bath & shower products
industry. It includes detailed data on market size and segmentation, textual
analysis of the key trends and competitive landscape, and profiles of the
leading companies. This incisive report provides expert analysis on a global,
regional and country basis.
Scope of the Report
- Contains an executive summary and data on value, volume and segmentation
- Provides textual analysis of the industry' s prospects, competitive
landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and
scorecards
- Covers the Global, European and Asia-Pacific markets as well as individual
chapters on 5 major markets (France, Germany, Japan, the UK and the US).
- Includes a five-year forecast of the industry
Highlights
The global bath and shower products market grew by 2.7% in 2007 to reach a
value of $7.1 billion.
In 2012, the global bath and shower products market is forecast to have a
value of $8.1 billion, an increase of 14.2% since 2007.
The global bath and shower products market grew by 2.1% in 2007 to reach a
volume of 2,610 million units.
In 2012, the global bath and shower products market is forecast to have a
volume of 2,885.6 million units, an increase of 10.6% since 2007.
Shower products account for 68.7% of the global market' s value.
Europe generates 62.3% of the global bath & shower products market' s value.
Unilever generates 14.4% of the global bath & shower market' s value.
Supermarkets and hypermarkets form the dominant distribution channel, with
50.2% of the market' s value distributed via this channel.
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The bath & shower products market consists of liquid bath products, other bath
products and shower products. The market is valued according to retail selling
price (RSP) and includes any applicable taxes. Any currency conversions used
in the creation of this report have been calculated using constant 2006 annual
average exchange rates.
For the purpose of this report the Americas comprises Brazil, Canada, Mexico
and the US.
Europe comprises Belgium, the Czech Republic, Denmark, France, Germany,
Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.
Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea
and Taiwan.
The global figure comprises the Americas, Asia-Pacific and Europe.
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