Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Spirits in Latin America. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011 for 08 countries covered within the Latin America
region.
Scope
Contains 8 categories: Brandy, Liqueurs, Rum, Specialty spirits, Vodka, Gin &
Genever, Tequila & Mezcal and Whisk(e)y Provides market value, volume data by
market, segment and sub segment
Highlights
The Latin America Spirits market covering 08 countries, increased between
2001-2006, growing at an average annual rate of 1.7%. The leading company in
the market in 2006 was Industrias Müller de Bebidas. The second-largest player
was Pitu with Pernod Ricard is third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Spirits markets
Understand consumers' consumption and expenditure patterns for the 08
countries covered Understand the future direction of the market with reliable
historical data and full five year forecasting.
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