Table of Contents
DATAMONITOR VIEW 1
CATALYST 1
SUMMARY 1
ANALYSIS 2
Introduction: Datamonitor' s MCI Index offers a robust framework for measuring
the development of energy Market Competitive Intensity 2
The MCI Index
shows how attractive a particular market is to new entrants in terms of the
competitive environment 2
The MCI assessment draws on nine underlying
metrics grouped into three broad clusters: Market framework; Supplier Push;
Customer Pull. 3
The MCI Index measures competitive intensity in the EU 27
and 6 related markets 4
The MCI Index assesses markets as they stood in
early 2008 and forecasts conditions likely to be prevailing three years after
full market opening 4
Each of the nine pillars has an assessment scale to
allow for the comparison of diverse markets (see appendix for more details)
5
Two differing overall MCI scores are calculated to ensure full clarity
of results 5
A simple weighted average (additive) measure shows overall
competitive intensity 5
A weighted multiple (multiplicative) measure shows
overall competitive intensity 5
The MCI framework has a number of
applications for your organization 6
Context: The nascent, but emerging,
nature of the Turkish energy markets create longer term market entry
opportunities 7
The less than competitively intense nature of Turkish
energy markets is likely to give way in the longer term to a number of
attractive new market entrant opportunities 7
The arrival of new gas
market entrants will give further impetus to the gas score 8
Power MCI:
The competive development of the Turkish power market is likely to continue at
a slow pace 9
Minimal change is expected in Turkey' s Market Framework
factors over the forecast period 9
Effectiveness of Regulator [2008:
3.5/10 2010: 4.5/10] 9
Ease of Third Party Access [2008: 2/10 2010: 3/10]
10
Effectiveness of Balancing and Data Transfer [2008: 1/10 2010: 2.5/10]
10
The dominance of a number of key state run utilities curtails the
Supplier Push scores 10
Wholesale Market Fragmentation [2008: 2/10 2010:
3/10] 10
In common with the Wholesale Fragmentation metric, the former
TEAS market structure still prevails, despite various governmental plans for
privatisations and the dilution of former monopoly control. 10
Traded
Market Maturity [2008: 1.5/10 2010: 2/10] 10
Customer Pull metrics only
play a minor role in the current market structure 10
Access to Market
Information and Assistance [2008: 1/10 2010: 2/10] 11
Market information
and assistance in the electricity sector remains limited, and is unlikely to
evolve beyond supplier only information sources in the medium term. 11
Consumer Representation [2008: 2/10 2010: 3/10] 11
Propensity to Switch
[2008: 1/10 2010: 2/10] 11
Gas MCI: Privatisation and the arrival of new
players will boost Turkey' s gas score over the forecast period 12
Effectiveness of Regulator [2008: 3.5/10 2010: 4.5/10] 12
Ease of Third
Party Access [2008: 1.5/10 2010: 2/10] 13
Effectiveness of Balancing and
Data Transfer [2008: 1/10 2010: 2/10] 13
Supplier Push metrics will show
an increase over the forecast period. 13
Wholesale Market Fragmentation
[2008: 3/10 2010: 5/10] 13
Retail Market Fragmentation [2008: 3.5/10 2010:
6/10] 13
Traded Market Maturity [2008: 0/10 2010: 0.5/10] 13
Customer
Pull metrics largely remain at the lower range of the scale 13
Access to
Market Information and Assistance [2008: 1/10 2010: 2/10] 13
Market
information and assistance in the gas sector remains limited, despite the
existence of new entrants. These new entrants remain the main source of market
information to customers. 13
Consumer Representation [2008: 2/10 2010:
3/10] 14
Propensity to Switch [2008: 1/10 2010: 3/10] 14
MCI Scores
15
APPENDIX 18
Definitions 18
Ask the analyst 23
List of
Tables
Table 1: Market Competitive Intensity, Turkey 2008-10 15
Table 2: MCI Additive, Europe 2008-2010 16
Table 3: MCI Multiplicative,
Europe 2008-2010 17
List of Figures
Figure 1: MCI Assessment Scale
2
Figure 2: MCI Assessment Framework 3
Figure 3: MCI Market Coverage
4
Figure 4: MCI Scales 5
Figure 5: MCI Applications 6
Figure 6:
European Power Market Competitive Intensity, 2008-10 7
Figure 7: European
Gas Market Competitive Intensity, 2008-10 8
Figure 8: Power Market
Competitive Intensity, Turkey 9
Figure 9: Gas Market Competitive
Intensity, Turkey 12
Figure 10: Scale for MCI Assessment, Effectiveness of
Regulator 18
Figure 11: Scale for MCI Assessment, Ease of Third Party
Access 19
Figure 12: Scale for MCI Assessment, Effectiveness of Balancing
and Data Transfer 19
Figure 13: Scale for MCI Assessment, Wholesale Market
Fragmentation 20
Figure 14: Scale for MCI Assessment, Retail Market
Fragmentation 20
Figure 15: Scale for MCI Assessment, Traded Market
Maturity 21
Figure 16: Scale for MCI Assessment, Access to Market
Information and Assistance 21
Figure 17: Scale for MCI Assessment,
Consumer Representation 22
Figure 18: Scale for MCI Assessment, Propensity
to Switch 22