Abstract
Overview
Introduction
Verdict Research: Italy has one of the highest concentrations of independent
specialists in Europe, a declining and ageing population, a stagnating economy
and a greater degree of bureaucracy and regulation than many EU countries.
However Italian retail is changing. This report explores the market and sector
dynamics and highlights the opportunities as well as the challenges for
retailers.
Scope
- Market size, space and store numbers 2002-2007 for Italian food & grocery,
clothing & footwear, DIY, electricals and furniture sectors.
- Total retail sector growth, economic and demographic data 2002-2007 and
analysis of the fast growing Out of Town retail development in Italy.
- Average sales densities and average store size per sector plus a focus on
the three leading operators by market share.
- Detailed focus on strategic issues facing retailers including regional
inequalities, supermarkets' development of non-food and budget shopping.
Highlights
Italian retail has shrunk in the past five years by 1.9% as lack of economic
growth has held back consumer spend. In addition population growth has almost
stopped with some regions in the South in decline. Meanwhile the outlook for
economic growth is poor.
With Italian consumers becoming much more budget conscious, Italian retail is
set for a major shake up from ' low cost' operators in a number of sectors as
new entrants make inroads into the market.
DIY is the most dynamic sector, with growth up 25.3% in the past five years
with foreign retailers such as Leroy Merlin, OBI and Castorama exploiting
Italian consumers' increasing interest in this sector.
Reasons to Purchase
- Use this report to plan European expansion, minimising the risks and
maximising the opportunities of entering this changing market.
- Understand the key issues retailers face in the major Italian retail
sectors and the economic and demographic context in which they operate.
- Discover the trends and issues of Italian retail and make well informed
strategic decisions that take full advantage of the opportunities available.