Abstract
Overview
Introduction
Verdict Research: French retailing is entering a new phase. Due to recent
debates about purchasing power, the liberalisation of the regulatory
background has become a distinct possibility, presenting new opportunities for
retailers. Compared to other countries in the EU such as the UK, Germany and
Spain, the long term outlook for retailing in France looks relatively healthy.
Scope
- This report provides accurate insights into key trends, future
developments and discusses the strategies of the main operators in the market.
- Proprietary data on market value, specialists sales and growth. 2002-2007
data for six different retail sectors and overall value data for France.
- Detailed sector analysis for grocery, DIY, electricals, furniture,
clothing (including department stores) and out-of-town retailing is provided.
- Market shares for leading retailings in each sector and insightfuil
analysis into their operating strategies.
Report Highlights
Hypermarkets in France are struggling. Despite the country being the
birthplace of the hypermarche, the format has hit the growth buffers. This is
attributable to a combination of three key factors, the regulatory background,
discounter growth and a lack of focus.
As locational strategy is highly restricted due to the Loi Raffarin, food and
non food players test untried solutions. Hand in hand with new locational
strategies comes new format development. Store brand simplification is another
key theme and internet services get an overhaul.
French grocers' power over the supply chain has been curtailed as a result of
the Galland law. As a result of limited price competition we are likely to see
further strong growth of private label lines in retailers' ranges, further
service provision development, new advertising opportunities and a focus on
innovative niche ranges and non-food.
Reasons to Purchase
- Understand strategic issues in the market, retailers' responses and our
recommendations on how retailers must cope with the changing market.
- Learn about major French players including among others: Carrefour,
Auchan, E.Leclerc, Casino, ITM, PPR, Conforama, Darty, Leroy Merlin,
Kingfisher.
- Discover how the market and retailers' future initiatives will develop.
Find growth opportunities in specific sectors and identify the key threats.
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