Table of Contents
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level -
Personal Hygiene 2
Summary category level - Soap 3
Summary category
level - Deodorants 4
Summary category level - Bath & Shower Products 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this
report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 20
Value
Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis,
US$ 2001-2006 23
Value Analysis, US$ 2006-2011 23
Volume Analysis,
2001-2006 25
Volume Analysis, 2006-2011 26
Company and Brand Share
Analysis 29
Distribution Analysis 34
Expenditure & consumption per
capita 36
Chapter 4 LEADING COMPANY PROFILES 39
Unilever 39
L' Oreal S.A. 41
Chapter 5 CATEGORY ANALYSIS - SOAP 43
Value Analysis,
2001-2006 43
Value Analysis, 2006-2011 44
Value Analysis, US$
2001-2006 46
Value Analysis, US$ 2006-2011 46
Volume Analysis,
2001-2006 48
Volume Analysis, 2006-2011 49
Company and Brand Share
Analysis 52
Distribution Analysis 57
Expenditure & consumption per
capita 59
Chapter 6 CATEGORY ANALYSIS - DEODORANTS 62
Value Analysis,
2001-2006 62
Value Analysis, 2006-2011 64
Value Analysis, US$
2001-2006 66
Value Analysis, US$ 2006-2011 67
Volume Analysis,
2001-2006 69
Volume Analysis, 2006-2011 71
Company and Brand Share
Analysis 74
Distribution Analysis 79
Expenditure & consumption per
capita 81
Chapter 7 CATEGORY ANALYSIS - BATH & SHOWER PRODUCTS 87
Value Analysis, 2001-2006 87
Value Analysis, 2006-2011 88
Value
Analysis, US$ 2001-2006 90
Value Analysis, US$ 2006-2011 90
Volume
Analysis, 2001-2006 92
Volume Analysis, 2006-2011 93
Company and Brand
Share Analysis 96
Distribution Analysis 101
Expenditure & consumption
per capita 103
Chapter 8 COUNTRY COMPARISON 106
Value 106
Volume
111
Market Share 116
Chapter 9 NEW PRODUCT DEVELOPMENT 117
Product
launches over time 117
Recent product launches 120
Chapter 10 FRANCE
SOCIOECONOMIC PROFILE 121
Country Overview 121
Key Facts 122
Political Overview 123
France Economic Overview 124
Chapter 11 FRANCE
MACROECONOMIC PROFILE 125
Macroeconomic Indicators 125
Chapter 12
RESEARCH METHODOLOGY 131
Methodology overview 131
Secondary research
132
Market modelling 133
Primary research 134
Data finalisation
134
Ongoing research 135
Chapter 13 APPENDIX 136
Future readings
136
How to contact experts in your industry 136
LIST OF
FIGURES
Figure 1: France Personal hygiene value & value forecast,
2001-2011 (EUR m, nominal prices) 22
Figure 2: France Personal hygiene
category growth comparison, by value, 2001-2011 24
Figure 3: France
Personal hygiene volume & volume forecast, 2001-2011 (Units m) 27
Figure
4: France Personal hygiene category growth comparison, by volume, 2001-2011
28
Figure 5: France Personal hygiene company share, by value, 2005-2006
(%) 31
Figure 6: France Personal hygiene distribution channels, by value,
2005-2006(%) 35
Figure 7: France Soap value & value forecast, 2001-2011
(EUR m, nominal prices) 45
Figure 8: France Soap category growth
comparison, by value, 2001-2011 47
Figure 9: France Soap volume & volume
forecast, 2001-2011 (Units m) 50
Figure 10: France Soap category growth
comparison, by volume, 2001-2011 51
Figure 11: France Soap company share,
by value, 2005-2006 (%) 54
Figure 12: France Soap distribution channels,
by value, 2005-2006(%) 58
Figure 13: France Deodorants value & value
forecast, 2001-2011 (EUR m, nominal prices) 65
Figure 14: France
Deodorants category growth comparison, by value, 2001-2011 68
Figure 15:
France Deodorants volume & volume forecast, 2001-2011 (Units m) 72
Figure
16: France Deodorants category growth comparison, by volume, 2001-2011 73
Figure 17: France Deodorants company share, by value, 2005-2006 (%) 76
Figure 18: France Deodorants distribution channels, by value, 2005-2006(%)
80
Figure 19: France Bath & shower products value & value forecast,
2001-2011 (EUR m, nominal prices) 89
Figure 20: France Bath & shower
products category growth comparison, by value, 2001-2011 91
Figure 21:
France Bath & shower products volume & volume forecast, 2001-2011 (Units m)
94
Figure 22: France Bath & shower products category growth comparison, by
volume, 2001-2011 95
Figure 23: France Bath & shower products company
share, by value, 2005-2006 (%) 98
Figure 24: France Bath & shower products
distribution channels, by value, 2005-2006(%) 102
Figure 25: Global
Personal Hygiene market split (value terms, 2006) -- Top 5 countries 107
Figure 26: Global Personal Hygiene market value, 2001 -- 2006 (Top 5
countries) 110
Figure 27: Global Personal Hygiene market split (volume
terms, 2006) -- Top 5 countries 112
Figure 28: Global Personal Hygiene
market volume, 2001 -- 2006 (Top 5 countries) 115
Figure 29: Map of France
122
Figure 30: Annual data review process 132
LIST OF TABLES
Table 1: Personal Hygiene category definitions 8
Table 2: Personal Hygiene
distribution channels 9
Table 3: France Personal hygiene value, 2001-2006
(EUR m, nominal prices) 20
Table 4: France Personal hygiene value
forecast, 2006-2011 (EUR m, nominal prices) 21
Table 5: France Personal
hygiene value, 2001-2006 (US$ m nominal prices) 23
Table 6: France
Personal hygiene value forecast, 2006-2011 (US$ m nominal prices) 23
Table
7: France Personal hygiene volume, 2001-2006 (Units m) 25
Table 8: France
Personal hygiene volume forecast, 2006-2011 (Units m) 26
Table 9: France
Personal hygiene brand share, by value, 2005-2006 (%) 29
Table 10: France
Personal hygiene value, by brand 2005-2006 (EUR m nominal prices) 30
Table
11: France Personal hygiene company share by value, 2005-2006 (%) 32
Table
12: France Personal hygiene value, by company, 2005-2006 (EUR m nominal
prices) 33
Table 13: France Personal hygiene distribution channels, by
value, 2005-2006 (%) 34
Table 14: France Personal hygiene value, by
distribution channel, 2005-2006 (EUR m nominal prices) 34
Table 15:
France Personal hygiene expenditure per capita, 2001-2006 (EUR, nominal
prices) 36
Table 16: France Personal hygiene forecast expenditure per
capita, 2006-2011 (EUR, nominal prices) 36
Table 17: France Personal
hygiene expenditure per capita, 2001-2006 (US$ nominal prices) 37
Table
18: France Personal hygiene forecast expenditure per capita, 2006-2011 (US$
nominal prices) 37
Table 19: France Personal hygiene consumption per
capita, 2001-2006 (Units) 38
Table 20: France Personal hygiene forecast
consumption per capita, 2006-2011 (Units) 38
Table 21: Unilever Key Facts
39
Table 22: L' Oreal S.A. Key Facts 41
Table 23: France Soap value,
2001-2006 (EUR m, nominal prices) 43
Table 24: France Soap value forecast,
2006-2011 (EUR m, nominal prices) 44
Table 25: France Soap value,
2001-2006 (US$ m nominal prices) 46
Table 26: France Soap value forecast,
2006-2011 (US$ m nominal prices) 46
Table 27: France Soap volume,
2001-2006 (Units m) 48
Table 28: France Soap volume forecast, 2006-2011
(Units m) 49
Table 29: France Soap brand share, by value, 2005-2006 (%)
52
Table 30: France Soap value, by brand 2005-2006 (EUR m nominal prices)
53
Table 31: France Soap company share by value, 2005-2006 (%) 55
Table 32: France Soap value, by company, 2005-2006 (EUR m nominal prices)
56
Table 33: France Soap distribution channels, by value, 2005-2006 (%)
57
Table 34: France Soap value, by distribution channel, 2005-2006 (EUR m
nominal prices) 57
Table 35: France Soap expenditure per capita, 2001-2006
(EUR, nominal prices) 59
Table 36: France Soap forecast expenditure per
capita, 2006-2011 (EUR, nominal prices) 59
Table 37: France Soap
expenditure per capita, 2001-2006 (US$ nominal prices) 60
Table 38: France
Soap forecast expenditure per capita, 2006-2011 (US$ nominal prices) 60
Table 39: France Soap consumption per capita, 2001-2006 (Units) 61
Table
40: France Soap forecast consumption per capita, 2006-2011 (Units) 61
Table 41: France Deodorants value, 2001-2006 (EUR m, nominal prices) 63
Table 42: France Deodorants value forecast, 2006-2011 (EUR m, nominal prices)
64
Table 43: France Deodorants value, 2001-2006 (US$ m nominal prices)
66
Table 44: France Deodorants value forecast, 2006-2011 (US$ m nominal
prices) 67
Table 45: France Deodorants volume, 2001-2006 (Units m) 70
Table 46: France Deodorants volume forecast, 2006-2011 (Units m) 71
Table
47: France Deodorants brand share, by value, 2005-2006 (%) 74
Table 48:
France Deodorants value, by brand 2005-2006 (EUR m nominal prices) 75
Table 49: France Deodorants company share by value, 2005-2006 (%) 77
Table
50: France Deodorants value, by company, 2005-2006 (EUR m nominal prices)
78
Table 51: France Deodorants distribution channels, by value, 2005-2006
(%) 79
Table 52: France Deodorants value, by distribution channel,
2005-2006 (EUR m nominal prices) 79
Table 53: France Deodorants
expenditure per capita, 2001-2006 (EUR, nominal prices) 81
Table 54:
France Deodorants forecast expenditure per capita, 2006-2011 (EUR, nominal
prices) 82
Table 55: France Deodorants expenditure per capita, 2001-2006
(US$ nominal prices) 83
Table 56: France Deodorants forecast expenditure
per capita, 2006-2011 (US$ nominal prices) 84
Table 57: France Deodorants
consumption per capita, 2001-2006 (Units) 85
Table 58: France Deodorants
forecast consumption per capita, 2006-2011 (Units) 86
Table 59: France
Bath & shower products value, 2001-2006 (EUR m, nominal prices) 87
Table
60: France Bath & shower products value forecast, 2006-2011 (EUR m, nominal
prices) 88
Table 61: France Bath & shower products value, 2001-2006 (US$ m
nominal prices) 90
Table 62: France Bath & shower products value forecast,
2006-2011 (US$ m nominal prices) 90
Table 63: France Bath & shower
products volume, 2001-2006 (Units m) 92
Table 64: France Bath & shower
products volume forecast, 2006-2011 (Units m) 93
Table 65: France Bath &
shower products brand share, by value, 2005-2006 (%) 96
Table 66: France
Bath & shower products value, by brand 2005-2006 (EUR m nominal prices) 97
Table 67: France Bath & shower products company share by value, 2005-2006 (%)
99
Table 68: France Bath & shower products value, by company, 2005-2006
(EUR m nominal prices) 100
Table 69: France Bath & shower products
distribution channels, by value, 2005-2006 (%) 101
Table 70: France Bath &
shower products value, by distribution channel, 2005-2006 (EUR m nominal
prices) 101
Table 71: France Bath & shower products expenditure per
capita, 2001-2006 (EUR, nominal prices) 103
Table 72: France Bath &
shower products forecast expenditure per capita, 2006-2011 (EUR, nominal
prices) 103
Table 73: France Bath & shower products expenditure per
capita, 2001-2006 (US$ nominal prices) 104
Table 74: France Bath & shower
products forecast expenditure per capita, 2006-2011 (US$ nominal prices)
104
Table 75: France Bath & shower products consumption per capita,
2001-2006 (Units) 105
Table 76: France Bath & shower products forecast
consumption per capita, 2006-2011 (Units) 105
Table 77: Global Personal
Hygiene market value, 2006 106
Table 78: Global Personal Hygiene market
split (value terms (US$ m), 2006) -- Top 5 countries 109
Table 79: Global
Personal Hygiene market volume, 2006 111
Table 80: Global Personal Hygiene
market split (volume terms, 2006) -- Top 5 countries 114
Table 81: Leading
players - Top 5 countries 116
Table 82: France Personal Hygiene new
product launches (reports) and SKUs, by company (Top 5 companies), 2006
117
Table 83: France Personal Hygiene new product launches (reports), by
flavor and fragrances (Top 10 flavors), 2006 118
Table 84: France Personal
Hygiene new product launches (reports), by Ingredients (Top 10 Ingredients),
2006 118
Table 85: France Personal Hygiene new product launches (reports),
by Package tags or Claims (Top 10 claims), 2006 119
Table 86: France
Personal Hygiene new product launches (reports) - Recent 5 launches 120
Table 87: France Key Facts 122
Table 88: France population, by age group,
2000-2005 (millions) 125
Table 89: France population forecast, by age
group, 2005-2010 (millions) 126
Table 90: France population, by gender,
2000-2005 (millions) 126
Table 91: France population forecast, by gender,
2005-2010 (millions) 127
Table 92: France real GDP, 2000-2005 (EUR bn,
2005 prices) 127
Table 93: France real GDP forecast, 2005-2010 (EUR bn,
2005 prices) 128
Table 94: France nominal GDP, 2000-2005 (EUR bn, nominal
prices) 128
Table 95: France real GDP, 2000-2005 (US$ bn, 2005 prices)
129
Table 96: France real GDP forecast, 2005-2010 (US$ bn, 2005 prices)
129
Table 97: France consumer price index, 2000-2005 (2000=100) 130
Table 98: France consumer price index, 2005-2010 (2000=100) 130
Table 99:
France exchange rate, 2000-2005 130