Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW
10
Value Analysis 10
Volume Analysis 11
Chapter 3 GLOBAL PERSONAL
HYGIENE - MARKET OVERVIEW 12
Value Analysis, 2001-2006 12
Value
Analysis, 2006-2011 12
Volume Analysis, 2001-2006 14
Volume Analysis,
2006-2011 14
Company Share Analysis 16
Chapter 4 LEADING COMPANY
PROFILES 19
Unilever 19
Procter & Gamble Company, The 22
Chapter 5
CATEGORY ANALYSIS - SOAP 25
Value Analysis, 2001-2006 25
Value
Analysis, 2006-2011 25
Volume Analysis, 2001-2006 27
Volume Analysis,
2006-2011 27
Company Share Analysis 29
Chapter 6 CATEGORY ANALYSIS -
DEODORANTS 32
Value Analysis, 2001-2006 32
Value Analysis, 2006-2011
33
Volume Analysis, 2001-2006 35
Volume Analysis, 2006-2011 36
Company Share Analysis 38
Chapter 7 CATEGORY ANALYSIS - BATH & SHOWER
PRODUCTS 41
Value Analysis, 2001-2006 41
Value Analysis, 2006-2011
41
Volume Analysis, 2001-2006 43
Volume Analysis, 2006-2011 43
Company Share Analysis 45
Chapter 8 RESEARCH METHODOLOGY 48
Methodology overview 48
Secondary research 49
Market modelling 50
Primary research 51
Data finalisation 51
Ongoing research 52
Chapter 9 APPENDIX 53
Future readings 53
How to contact experts in
your industry 53
LIST OF FIGURES
Figure 1: Global Personal
Hygiene value & value forecast, 2001-2011 (US$ m, nominal prices) 13
Figure 2: Global Personal Hygiene category growth comparison, by value,
2001-2011 13
Figure 3: Global Personal Hygiene volume & volume forecast,
2001-2011 (Units m) 15
Figure 4: Global Personal Hygiene category growth
comparison, by volume, 2001-2011 15
Figure 5: Global Personal Hygiene
company share (Top 5 companies), by value, 2005-2006 (%) 18
Figure 6:
Global Soap value & value forecast, 2001-2011 (US$ m, nominal prices) 26
Figure 7: Global Soap category growth comparison, by value, 2001-2011 26
Figure 8: Global Soap volume & volume forecast, 2001-2011 (Units m) 28
Figure 9: Global Soap category growth comparison, by volume, 2001-2011 28
Figure 10: Global Soap company share (Top 5 companies), by value, 2005-2006
(%) 31
Figure 11: Global Deodorants value & value forecast, 2001-2011 (US$
m, nominal prices) 34
Figure 12: Global Deodorants category growth
comparison, by value, 2001-2011 34
Figure 13: Global Deodorants volume &
volume forecast, 2001-2011 (Units m) 37
Figure 14: Global Deodorants
category growth comparison, by volume, 2001-2011 37
Figure 15: Global
Deodorants company share (Top 5 companies), by value, 2005-2006 (%) 40
Figure 16: Global Bath & Shower Products value & value forecast, 2001-2011
(US$ m, nominal prices) 42
Figure 17: Global Bath & Shower Products
category growth comparison, by value, 2001-2011 42
Figure 18: Global Bath
& Shower Products volume & volume forecast, 2001-2011 (Units m) 44
Figure
19: Global Bath & Shower Products category growth comparison, by volume,
2001-2011 44
Figure 20: Global Bath & Shower Products company share (Top 5
companies), by value, 2005-2006 (%) 47
Figure 21: Annual data review
process 49
LIST OF TABLES
Table 1: Personal Hygiene category
definitions 4
Table 2: Global Personal Hygiene value (region wise),
2001-2006 (US$ m, nominal prices) 10
Table 3: Global Personal Hygiene
value (region wise) forecast, 2006-2011 (US$ m, nominal prices) 10
Table
4: Global Personal Hygiene volume (region wise), 2001-2006 (Units m) 11
Table 5: Global Personal Hygiene volume (region wise) forecast, 2006-2011
(Units m) 11
Table 6: Global Personal Hygiene value, 2001-2006 (US$ m,
nominal prices) 12
Table 7: Global Personal Hygiene value forecast,
2006-2011 (US$ m, nominal prices) 12
Table 8: Global Personal Hygiene
volume, 2001-2006 (Units m) 14
Table 9: Global Personal Hygiene volume
forecast, 2006-2011 (Units m) 14
Table 10: Global Personal Hygiene company
share (Top 20 Companies) by value, 2005-2006 (%) 16
Table 11: Global
Personal Hygiene value, by company, 2005-2006 (US$ m nominal prices) 17
Table 12: Unilever Key Facts 19
Table 13: Procter & Gamble Company, The
Key Facts 22
Table 14: Global Soap value, 2001-2006 (US$ m, nominal
prices) 25
Table 15: Global Soap value forecast, 2006-2011 (US$ m, nominal
prices) 25
Table 16: Global Soap volume, 2001-2006 (Units m) 27
Table
17: Global Soap volume forecast, 2006-2011 (Units m) 27
Table 18: Global
Soap company share (Top 20 Companies) by value, 2005-2006 (%) 29
Table 19:
Global Soap value, by company, 2005-2006 (US$ m nominal prices) 30
Table
20: Global Deodorants value, 2001-2006 (US$ m, nominal prices) 32
Table
21: Global Deodorants value forecast, 2006-2011 (US$ m, nominal prices) 33
Table 22: Global Deodorants volume, 2001-2006 (Units m) 35
Table 23:
Global Deodorants volume forecast, 2006-2011 (Units m) 36
Table 24: Global
Deodorants company share (Top 20 Companies) by value, 2005-2006 (%) 38
Table 25: Global Deodorants value, by company, 2005-2006 (US$ m nominal
prices) 39
Table 26: Global Bath & Shower Products value, 2001-2006 (US$
m, nominal prices) 41
Table 27: Global Bath & Shower Products value
forecast, 2006-2011 (US$ m, nominal prices) 41
Table 28: Global Bath &
Shower Products volume, 2001-2006 (Units m) 43
Table 29: Global Bath &
Shower Products volume forecast, 2006-2011 (Units m) 43
Table 30: Global
Bath & Shower Products company share (Top 20 Companies) by value, 2005-2006
(%) 45
Table 31: Global Bath & Shower Products value, by company,
2005-2006 (US$ m nominal prices) 46
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