Abstract
The France Online report looks inside this sometimes challenging, often
perplexing-but always exciting-online marketplace.
Competition to provide French consumers Internet access and Internet-based
phone, TV and even wireless services is transforming the market. Within the
past three years, French Internet users have overwhelmingly switched to
broadband.
France is a nation of accomplished online shoppers who research their
purchases online, and more than half of all Internet users have made an online
purchase. As further evidence of the country's net-savvy, and laissez-faire,
it is considering legalizing file sharing.
Key questions the "French Online" report answers:
- How do the French use the Internet?
- Why is broadband usage rising so quickly in France?
- What are the main categories of online shopping in France?
- What are the prospects for online advertising growth in France?
- And many more...
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