Household Care in Tunisia

Table of Contents

• List of Contents and Tables
• Executive Summary
• Slower Growth in Value Sales
• Tunisians Look After Their Skin
• Strong Competition in Household Care
• No Time To Wait for the Next Grocery Month
• Continuous Growth Is Expected in the Forecast Period
• Market Indicators
  • Table 1 Households 2002-2007
• Market Data
  • Table 2 Sales of Household Care by Sector: Value 2002-2007
  • Table 3 Sales of Household Care by Sector: % Value Growth 2002-2007
  • Table 4 Household Care Company Shares 2003-2007
  • Table 5 Household Care Brand Shares 2004-2007
  • Table 6 Sales of Household Care by Distribution Format: % Analysis 2002-2007
  • Table 7 Sales of Household Care by Sector and Distribution Format: % Analysis 2007
  • Table 8 Forecast Sales of Household Care by Sector: Value 2007-2012
  • Table 9 Forecast Sales of Household Care by Sector: % Value Growth 2007-2012
• Definitions
• Sources
  • Summary 1 Research Sources
• Laundry Care
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Indicators
  • Table 10 Household Penetration of Washing Machines 2002-2007
• Sector Data
  • Table 11 Sales of Laundry Care by Subsector: Value 2002-2007
  • Table 12 Sales of Laundry Care by Subsector: % Value Growth 2002-2007
  • Table 13 Sales of Laundry Detergents by Type: Value 2002-2007
  • Table 14 Sales of Laundry Detergents by Type: % Value Growth 2002-2007
  • Table 15 Sales of Laundry Aids by Type: Value 2002-2007
  • Table 16 Sales of Laundry Aids by Type: % Value Growth 2002-2007
  • Table 17 Laundry Care Company Shares 2003-2007
  • Table 18 Laundry Care Brand Shares 2004-2007
  • Table 19 Laundry Detergents Company Shares 2003-2007
  • Table 20 Laundry Detergents Brand Shares 2004-2007
  • Table 21 Laundry Aids Company Shares 2003-2007
  • Table 22 Laundry Aids Brand Shares 2004-2007
  • Table 23 Forecast Sales of Laundry Care by Subsector: Value 2007-2012
  • Table 24 Forecast Sales of Laundry Care by Subsector: % Value Growth 2007-2012
• Dishwashing Products
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Indicators
  • Table 25 Household Penetration of Dishwashers 2002-2007
• Sector Data
  • Table 26 Sales of Dishwashing Products by Subsector: Value 2002-2007
  • Table 27 Sales of Dishwashing Products by Subsector: % Value Growth 2002-2007
  • Table 28 Dishwashing Products Company Shares 2003-2007
  • Table 29 Dishwashing Products Brand Shares 2004-2007
  • Table 30 Forecast Sales of Dishwashing Products by Subsector: Value 2007-2012
  • Table 31 Forecast Sales of Dishwashing Products by Subsector: % Value Growth 2007-2012
• Surface Care
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 32 Sales of Surface Care by Subsector: Value 2002-2007
  • Table 33 Sales of Surface Care by Subsector: % Value Growth 2002-2007
  • Table 34 Surface Care Company Shares 2003-2007
  • Table 35 Surface Care Brand Shares 2004-2007
  • Table 36 Forecast Sales of Surface Care by Subsector: Value 2007-2012
  • Table 37 Forecast Sales of Surface Care by Subsector: % Value Growth 2007-2012
• Chlorine Bleach
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 38 Sales of Chlorine Bleach: Value 2002-2007
  • Table 39 Sales of Chlorine Bleach: % Value Growth 2002-2007
  • Table 40 Chlorine Bleach Company Shares 2003-2007
  • Table 41 Chlorine Bleach Brand Shares 2004-2007
  • Table 42 Forecast Sales of Chlorine Bleach: Value 2007-2012
  • Table 43 Forecast Sales of Chlorine Bleach: % Value Growth 2007-2012
• Toilet Care Products
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 44 Sales of Toilet Care Products by Subsector: Value 2002-2007
  • Table 45 Sales of Toilet Care Products by Subsector: % Value Growth 2002-2007
  • Table 46 Toilet Care Products Company Shares 2003-2007
  • Table 47 Toilet Care Products Brand Shares 2004-2007
  • Table 48 Forecast Sales of Toilet Care Products by Subsector: Value 2007-2012
  • Table 49 Forecast Sales of Toilet Care Products by Subsector: % Value Growth 2007-2012
• Polishes
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 50 Sales of Polishes by Subsector: Value 2002-2007
  • Table 51 Sales of Polishes by Subsector: % Value Growth 2002-2007
  • Table 52 Polishes Company Shares 2003-2007
  • Table 53 Polishes Brand Shares 2004-2007
  • Table 54 Forecast Sales of Polishes by Subsector: Value 2007-2012
  • Table 55 Forecast Sales of Polishes by Subsector: % Value Growth 2007-2012
• Air Care
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 56 Sales of Air Care by Subsector: Value 2002-2007
  • Table 57 Sales of Air Care by Subsector: % Value Growth 2002-2007
  • Table 58 Air Care Company Shares 2003-2007
  • Table 59 Air Care Brand Shares 2004-2007
  • Table 60 Forecast Sales of Air Care by Subsector: Value 2007-2012
  • Table 61 Forecast Sales of Air Care by Subsector: % Value Growth 2007-2012
• Insecticides
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 62 Sales of Insecticides by Subsector: Value 2002-2007
  • Table 63 Sales of Insecticides by Subsector: % Value Growth 2002-2007
  • Table 64 Insecticides Company Shares 2003-2007
  • Table 65 Insecticides Brand Shares 2004-2007
  • Table 66 Forecast Sales of Insecticides by Subsector: Value 2007-2012
  • Table 67 Forecast Sales of Insecticides by Subsector: % Value Growth 2007-2012
• Societe Tunisienne Des Detergents (tid)
• Strategic Direction
• Key Facts
  • Summary 2 Societe Tunisienne des Detergents (TID): Key Facts
  • Summary 3 Societe Tunisienne des Detergents (TID): Operational Indicators
• Company Background
• Production
  • Summary 4 Societe Tunisienne des Detergents (TID): Production Statistics 2007
• Competitive Positioning
  • Summary 5 Societe Tunisienne des Detergents (TID): Competitive Position 2007
• Ennadhafa Sarl
• Strategic Direction
• Key Facts
  • Summary 6 Ennadhafa SARL: Key Facts
  • Summary 7 Ennadhafa SARL: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 8 Ennadhafa SARL: Competitive Position 2007
• Societe Tunisienne Industrielle Des Detergents (stid)
• Strategic Direction
• Key Facts
  • Summary 9 Societe Tunisienne Industrielle des Detergents (STID): Key Facts
  • Summary 10 Societe Tunisienne Industrielle des Detergents (STID): Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 11 Societe Tunisienne Industrielle des Detergents (STID): Competitive Position 2007
• Competitive Positioning
  • Summary 5 Societe Tunisienne des Detergents (TID): Competitive Position 2007
• Ennadhafa Sarl
• Strategic Direction
• Key Facts
  • Summary 6 Ennadhafa SARL: Key Facts
  • Summary 7 Ennadhafa SARL: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 8 Ennadhafa SARL: Competitive Position 2007
• Societe Tunisienne Industrielle Des Detergents (stid)
• Strategic Direction
• Key Facts
  • Summary 9 Societe Tunisienne Industrielle des Detergents (STID): Key Facts
  • Summary 10 Societe Tunisienne Industrielle des Detergents (STID): Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 11 Societe Tunisienne Industrielle des Detergents (STID): Competitive Position 2007
• Household care Tunisia