Pet Food And Pet Care Products in Hungary

Table of Contents

• PET FOOD AND PET CARE PRODUCTS IN HUNGARY : MARKET INSIGHT
• EXECUTIVE SUMMARY
• Retail volume and value growth in 2007 but signs of slowdown
• Changing lifestyles drive demand
• Rising incomes stimulate growth
• Multinationals dominate pet food and pet care products in Hungary
• New distribution channels emerging
• Large pet population offers strong growth opportunities
• KEY TRENDS AND DEVELOPMENTS
• Demographic trends impact on the owner-pet relationship
• Higher disposable income benefits economy dog and cat food
• Economic and political troubles temporarily hurt mid-priced brands
• Large retailers gain retail value shares
• A pet loving nation in pursuit of convenience
• MARKET INDICATORS
  • Table 1 Pet Populations 2002-2007
• MARKET DATA
  • Table 2 Retail Sales of Pet Food and Pet Care Products by Sector: Volume 2002-2007
  • Table 3 Retail Sales of Pet Food and Pet Care Products by Sector: Value 2002-2007
  • Table 4 Retail Sales of Pet Food and Pet Care Products by Sector: %Volume Growth 2002-2007
  • Table 5 Retail Sales of Pet Food and Pet Care Products by Sector: %Value Growth 2002-2007
  • Table 6 Dog and Cat Food Company Shares 2002-2006
  • Table 7 Dog and Cat Food Brand Shares 2003-2006
  • Table 8 Penetration of Private Label by Sector 2002-2006
  • Table 9 Retail Sales of Pet Food and Pet Care Products by Sector and Distribution Format: % Analysis 2007
  • Table 10 Retail Sales of Dog and Cat Food by Distribution Format: % Analysis 2007
  • Table 11 Forecast Retail Sales of Pet Food and Pet Care Products by Sector: Value 2007-2012
  • Table 12 Forecast Retail Sales of Pet Food and Pet Care Products by Sector: % Value Growth 2007-2012
• APPENDIX
  • Summary 1 Research Sources
• DEFINITIONS
• Sources
  • Summary 2 Research Sources
• LOCAL COMPANY PROFILES - HUNGARY
• BÁBOLNA TAKárMánYIPARI KFT - PET FOOD AND PET CARE PRODUCTS - HUNGARY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 3 TendreTakármányipari Kft: Key Facts
  • Summary 4 Bábolna Takármányipari Kft: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 5 Tendre Takármányipari Kft: Production Statistics 2006
• COMPETITIVE POSITIONING
  • Summary 6 Tendre Takármányipari Kft (formerly Bábolna Takármányipari Kft): Competitive Position 2006
• MASTERFOODS MAGYARORSZÁG KFT - PET FOOD AND PET CARE PRODUCTS - HUNGARY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 7 Masterfoods Magyarország Kft: Key Facts
  • Summary 8 Masterfoods Magyarország Kft: Operational Indicators
• COMPANY BACKGROUND
• COMPETITIVE POSITIONING
  • Summary 9 Masterfoods Magyarország Kft: Competitive Position 2006
• NESTLé PURINA PETCARE HUNGARY KFT - PET FOOD AND PET CARE PRODUCTS - HUNGARY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 10 Nestlé Purina Petcare Hungary Kft: Key Facts
  • Summary 11 Nestlé Purina Petcare Hungary Kft: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 12 Nestlé Purina Petcare Hungary Kft: Competitive Position 2006
• VITAKRAFT AQUA FOOD KFT - PET FOOD AND PET CARE PRODUCTS - HUNGARY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 13 Vitakraft Aqua Food Kft: Key Facts
  • Summary 14 Vitakraft Aqua Food Kft: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 15 Vitakraft Aqua Food Kft: Competitive Position 2006
• DOG FOOD IN HUNGARY
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR INDICATORS
  • Table 13 Dog Owning Households: % Analysis 2002/2007
  • Table 14 Dog Population 2002-2007
  • Table 15 Dog Food Prepared vs Non-prepared Gap: % Analysis 2002-2007
• SECTOR DATA
  • Table 16 Retail Sales of Dog Food by Type: Value 2002-2007
  • Table 17 Retail Sales of Dog Food by Type: % Value Growth 2002-2007
  • Table 18 Retail Sales of Premium Dog Food: Value 2002-2007
  • Table 19 Dog Food Company Shares 2002-2006
  • Table 20 Dog Food Brand Shares 2003-2006
  • Table 21 Dog Treats Brand Shares 2003-2006
  • Table 22 Forecast Retail Sales of Dog Food by Type: Value 2007-2012
  • Table 23 Forecast Retail Sales of Dog Food by Type: % Value Growth 2007-2012
• CAT FOOD IN HUNGARY
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR INDICATORS
  • Table 24 Cat Owning Households: % Analysis 2002/2007
  • Table 25 Cat Population 2002-2007
  • Table 26 Cat Food Prepared vs Non-prepared Gap: % Analysis 2002-2007
• SECTOR DATA
  • Table 27 Retail Sales of Cat Food by Type: Value 2002-2007
  • Table 28 Retail Sales of Cat Food by Type: % Value Growth 2002-2007
  • Table 29 Retail Sales of Premium Cat Food: Value 2002-2007
  • Table 30 Cat Food Company Shares 2002-2006
  • Table 31 Cat Food Brand Shares 2003-2006
  • Table 32 Cat Treats Brand Shares 2003-2006
  • Table 33 Forecast Retail Sales of Cat Food by Type: Value 2007-2012
  • Table 34 Forecast Retail Sales of Cat Food by Type: % Value Growth 2007-2012
• OTHER PET FOOD IN HUNGARY
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR INDICATORS
  • Table 35 Other Pet Population 2002-2007
• SECTOR DATA
  • Table 36 Retail Sales of Other Pet Food by Type: Volume 2002-2007
  • Table 37 Retail Sales of Other Pet Food by Type: Value 2002-2007
  • Table 38 Retail Sales of Other Pet Food by Type: % Volume Growth 2002-2007
  • Table 39 Retail Sales of Other Pet Food by Type: % Value Growth 2002-2007
  • Table 40 Bird Food Brand Shares 2003-2006
  • Table 41 Fish Food Brand Shares 2003-2006
  • Table 42 Forecast Retail Sales of Other Pet Food by Type: Volume 2007-2012
  • Table 43 Forecast Retail Sales of Other Pet Food by Type: Value 2007-2012
  • Table 44 Forecast Retail Sales of Other Pet Food by Type: % Volume Growth 2007-2012
  • Table 45 Forecast Retail Sales of Other Pet Food by Type: % Value Growth 2007-2012
• PET CARE PRODUCTS IN HUNGARY
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 46 Retail Sales of Pet Care Products by Type: Value 2002-2007
  • Table 47 Retail Sales of Pet Care Products by Type: % Value Growth 2002-2007
  • Table 48 Forecast Retail Sales of Pet Care Products by Type: Value 2007-2012
  • Table 49 Forecast Retail Sales of Pet Care Products by Type: % Value Growth 2007-2012