Domestic Electrical Appliances in Vietnam

Table of Contents

• DOMESTIC ELECTRICAL APPLIANCES IN VIETNAM : MARKET INSIGHT
• EXECUTIVE SUMMARY
• Domestic Electrical Appliances Market Still Has a Lot of Potential in Vietnam
• International Integration Can Lead to a More Competitive Environment
• Expansion by Merging is a Way to Compete in the New Open Environment
• Lack of Advertising for Domestic Electrical Appliances in Vietnam
• Japanese and Korean Brands Popular With Vietnamese Consumers
• KEY TRENDS AND DEVELOPMENTS
• Increasing Numbers of Vietnamese People Living in Apartment Buildings
• Electricity Supply Influences Appliance Sales
• Life Has Become Busier but Easier with the Help of Fast and Efficient Appliances
• Induction and Touch Techniques are Becoming the Technologies of the Future
• Vietnam' s Hot Summer in 2007 May Benefit Some Manufacturers
• MARKET INDICATORS
  • Table 1 Household Penetration of Selected Total Stock
• Domestic Electrical Appliances by Sector/Subsector 2001-2006
• MARKET DATA
  • Table 2 Sales of Domestic Electrical Appliances by Sector: Volume 2001-2006
  • Table 3 Sales of Domestic Electrical Appliances by Sector: Value 2001-2006
  • Table 4 Sales of Domestic Electrical Appliances by Sector: % Volume Growth 2001-2006
  • Table 5 Sales of Domestic Electrical Appliances by Sector: % Value Growth 2001-2006
  • Table 6 Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: Volume 2001-2006
  • Table 7 Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: Value 2001-2006
  • Table 8 Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: % Volume Growth 2001-2006
  • Table 9 Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: % Value Growth 2001-2006
  • Table 10 Company Shares of Large Kitchen Appliances 2002-2006
  • Table 11 Brand Shares of Large Kitchen Appliances 2003-2006
  • Table 12 Company Shares of Small Kitchen Appliances (Non-cooking) 2002-2006
  • Table 13 Brand Shares of Small Kitchen Appliances (Non-cooking) 2003-2006
  • Table 14 Large Kitchen Appliances by Distribution Format: % Breakdown 2001-2006
  • Table 15 Forecast Sales of Domestic Electrical Appliances by Sector: Volume 2006-2011
  • Table 16 Forecast Sales of Domestic Electrical Appliances by Sector: Value 2006-2011
  • Table 17 Forecast Sales of Domestic Electrical Appliances by Sector: % Volume Growth 2006-2011
  • Table 18 Forecast Sales of Domestic Electrical Appliances by Sector: % Value Growth 2006-2011
  • Table 19 Forecast Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: Volume 2006-2011
  • Table 20 Forecast Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: Value 2006-2011
  • Table 21 Forecast Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: % Volume Growth 2006-2011
  • Table 22 Forecast Sales of Large Kitchen Appliances by Sector and by Built-in/Freestanding Split: % Value Growth 2006-2011
• DEFINITIONS
• Sector and Subsector Definitions
• Distribution Definitions
• Units of Measurement
• LOCAL COMPANY PROFILES - VIETNAM
• GOLDSUN JOINT STOCK CO - DOMESTIC ELECTRICAL APPLIANCES - VIETNAM
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 1 Goldsun Joint Stock Company: Key Facts
  • Summary 2 Goldsun Joint Stock Company: Operational Indicators 2004-2006
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• LG ELECTRONICS VIETNAM - DOMESTIC ELECTRICAL APPLIANCES - VIETNAM
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 3 LG Electronics Vietnam: Key Facts
  • Summary 4 LG Electronics Vietnam: Operational Indicators 2004-2006
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 5 LG Electronics Vietnam: Competitive Position 2006
• SAMSUNG VINA - DOMESTIC ELECTRICAL APPLIANCES - VIETNAM
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 6 Samsung Vina Company Limited: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• SANYO HOME APPLIANCES ASEAN CO LTD - DOMESTIC ELECTRICAL APPLIANCES - VIETNAM
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 7 Sanyo Home Appliances Asean Co Ltd: Key Facts
  • Summary 8 Sanyo Home Appliances Asean Co Ltd: Operational Indicators 2004-2006
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 9 Sanyo Home Appliances Asean Co Ltd: Competitive Position 2006
• TOSHIBA CONSUMER PRODUCT VIETNAM CO LTD - DOMESTIC ELECTRICAL APPLIANCES - VIETNAM
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 10 Toshiba Consumer Product Vietnam Co Ltd: Key Facts
  • Summary 11 Toshiba Consumer Product Vietnam Co Ltd:
• Operational Indicators 2004-2006
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 12 Toshiba Consumer Product Vietnam Co Ltd:
• Competitive Position 2006
• REFRIGERATION APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 23 Sales of Refrigeration Appliances by Subsector: Volume 2001-2006
  • Table 24 Sales of Refrigeration Appliances by Subsector: Value 2001-2006
  • Table 25 Sales of Refrigeration Appliances by Subsector: % Volume Growth 2001-2006
  • Table 26 Sales of Refrigeration Appliances by Subsector: % Value Growth 2001-2006
  • Table 27 Sales of Fridge Freezers by Format: % Breakdown 2003-2006
  • Table 28 Sales of Fridges by Format: % Breakdown 2003-2006
  • Table 29 Company Shares of Refrigeration Appliances 2002-2006
  • Table 30 Brand Shares of Refrigeration Appliances 2003-2006
  • Table 31 Company Shares of Freestanding Fridge Freezers 2002-2006
  • Table 32 Company Shares of Freestanding Fridges 2002-2006
  • Table 33 Forecast Sales of Refrigeration Appliances by Subsector: Volume 2006-2011
  • Table 34 Forecast Sales of Refrigeration Appliances by Subsector: Value 2006-2011
  • Table 35 Forecast Sales of Refrigeration Appliances by Subsector: % Volume Growth 2006-2011
  • Table 36 Forecast Sales of Refrigeration Appliances by Subsector: % Value Growth 2006-2011
• HOME LAUNDRY APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 37 Sales of Home Laundry Appliances by Subsector: Volume 2001-2006
  • Table 38 Sales of Home Laundry Appliances by Subsector: Value 2001-2006
  • Table 39 Sales of Home Laundry Appliances by Subsector: % Volume Growth 2001-2006
  • Table 40 Sales of Home Laundry Appliances by Subsector: % Value Growth 2001-2006
  • Table 41 Sales of Automatic Washing Machines by Format: % Breakdown 2001-2006
  • Table 42 Company Shares of Home Laundry Appliances 2002-2006
  • Table 43 Brand Shares of Home Laundry Appliances 2003-2006
  • Table 44 Forecast Sales of Home Laundry Appliances by Subsector: Volume 2006-2011
  • Table 45 Forecast Sales of Home Laundry Appliances by Subsector: Value 2006-2011
  • Table 46 Forecast Sales of Home Laundry Appliances by Subsector: % Volume Growth 2006-2011
  • Table 47 Forecast Sales of Home Laundry Appliances by Subsector: % Value Growth 2006-2011
• DISHWASHERS IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• LARGE COOKING APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 48 Sales of Large Cooking Appliances by Subsector: Volume 2001-2006
  • Table 49 Sales of Large Cooking Appliances by Subsector: Value 2001-2006
  • Table 50 Sales of Large Cooking Appliances by Subsector: % Volume Growth 2001-2006
  • Table 51 Sales of Large Cooking Appliances by Subsector: % Value Growth 2001-2006
  • Table 52 Sales of Cookers by Gas/Electric: % Breakdown 2001-2006
  • Table 53 Sales of Freestanding Hobs by Format: % Breakdown 2001-2006
  • Table 54 Company Shares of Large Cooking Appliances 2002-2006
  • Table 55 Brand Shares of Large Cooking Appliances 2003-2006
  • Table 56 Company Shares of Cookers 2002-2006
  • Table 57 Company Shares of Hobs 2002-2006
  • Table 58 Company Shares of Freestanding Hobs 2002-2006
  • Table 59 Forecast Sales of Large Cooking Appliances by Subsector: Volume 2006-2011
  • Table 60 Forecast Sales of Large Cooking Appliances by Subsector: Value 2006-2011
  • Table 61 Forecast Sales of Large Cooking Appliances by Subsector: % Volume Growth 2006-2011
  • Table 62 Forecast Sales of Large Cooking Appliances by Subsector: % Value Growth 2006-2011
• MICROWAVES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 63 Sales of Microwaves by Subsector: Volume 2001-2006
  • Table 64 Sales of Microwaves by Subsector: Value 2001-2006
  • Table 65 Sales of Microwaves by Subsector: % Volume Growth 2001-2006
  • Table 66 Sales of Microwaves by Subsector: % Value Growth 2001-2006
  • Table 67 Company Shares of Microwaves 2002-2006
  • Table 68 Brand Shares of Microwaves 2003-2006
  • Table 69 Microwaves by Distribution Format: % Analysis 2001-2006
  • Table 70 Forecast Sales of Microwaves by Subsector: Volume 2006-2011
  • Table 71 Forecast Sales of Microwaves by Subsector: Value 2006-2011
  • Table 72 Forecast Sales of Microwaves by Subsector: % Volume Growth 2006-2011
  • Table 73 Forecast Sales of Microwaves by Subsector: % Value Growth 2006-2011
• FOOD PREPARATION APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 74 Sales of Food Preparation Appliances by Subsector: Volume 2001-2006
  • Table 75 Sales of Food Preparation Appliances by Subsector: Value 2001-2006
  • Table 76 Sales of Food Preparation Appliances by Subsector: % Volume Growth 2001-2006
  • Table 77 Sales of Food Preparation Appliances by Subsector: % Value Growth 2001-2006
  • Table 78 Company Shares of Food Preparation Appliances 2002-2006
  • Table 79 Brand Shares of Food Preparation Appliances 2003-2006
  • Table 80 Forecast Sales of Food Preparation Appliances by Subsector: Volume 2006-2011
  • Table 81 Forecast Sales of Food Preparation Appliances by Subsector: Value 2006-2011
  • Table 82 Forecast Sales of Food Preparation Appliances by Subsector: % Volume Growth 2006-2011
  • Table 83 Forecast Sales of Food Preparation Appliances by Subsector: % Value Growth 2006-2011
• SMALL COOKING APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 84 Sales of Small Cooking Appliances by Subsector: Volume 2001-2006
  • Table 85 Sales of Small Cooking Appliances by Subsector: Value 2001-2006
  • Table 86 Sales of Small Cooking Appliances by Subsector: % Volume Growth 2001-2006
  • Table 87 Sales of Small Cooking Appliances by Subsector: % Value Growth 2001-2006
  • Table 88 Unit Sales of Coffee Machines by Format: % Breakdown 2003-2006
  • Table 89 Company Shares of Small Cooking Appliances 2002-2006
  • Table 90 Brand Shares of Small Cooking Appliances 2003-2006
  • Table 91 Forecast Sales of Small Cooking Appliances by Subsector: Volume 2006-2011
  • Table 92 Forecast Sales of Small Cooking Appliances by Subsector: Value 2006-2011
  • Table 93 Forecast Sales of Small Cooking Appliances by Subsector: % Volume Growth 2006-2011
  • Table 94 Forecast Sales of Small Cooking Appliances by Subsector: % Value Growth 2006-2011
• SMALL KITCHEN APPLIANCES (NON-COOKING) IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 95 Sales of Small Kitchen Appliances (Non-cooking) by Subsector: Volume 2001-2006
  • Table 96 Sales of Small Kitchen Appliances (Non-cooking) by Subsector: Value 2001-2006
  • Table 97 Sales of Small Kitchen Appliances (Non-cooking) by Subsector: % Volume Growth 2001-2006
  • Table 98 Sales of Small Kitchen Appliances (Non-cooking) by Subsector: % Value Growth 2001-2006
  • Table 99 Company Shares of Small Kitchen Appliances (Non-cooking) 2002-2006
  • Table 100 Brand Shares of Small Kitchen Appliances (Non-cooking) 2003-2006
  • Table 101 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Subsector: Volume 2006-2011
  • Table 102 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Subsector: Value 2006-2011
  • Table 103 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Subsector: % Volume Growth 2006-2011
  • Table 104 Forecast Sales of Small Kitchen Appliances (Non-cooking) by Subsector: % Value Growth 2006-2011
• VACUUM CLEANERS IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 105 Sales of Vacuum Cleaners by Subsector: Volume 2001-2006
  • Table 106 Sales of Vacuum Cleaners by Subsector: Value 2001-2006
  • Table 107 Sales of Vacuum Cleaners by Subsector: % Volume Growth 2001-2006
  • Table 108 Sales of Vacuum Cleaners by Subsector: % Value Growth 2001-2006
  • Table 109 Unit Sales of Vacuum Cleaners by Format: % Breakdown 2003-2006
  • Table 110 Unit Sales of Vacuum Cleaners by Power Source: % Breakdown 2003-2006
  • Table 111 Company Shares of Vacuum Cleaners 2002-2006
  • Table 112 Brand Shares of Vacuum Cleaners 2003-2006
  • Table 113 Forecast Sales of Vacuum Cleaners by Subsector: Volume 2006-2011
  • Table 114 Forecast Sales of Vacuum Cleaners by Subsector: Value 2006-2011
  • Table 115 Forecast Sales of Vacuum Cleaners by Subsector: % Volume Growth 2006-2011
  • Table 116 Forecast Sales of Vacuum Cleaners by Subsector: % Value Growth 2006-2011
• IRONS IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 117 Sales of Irons: 2001-2006
  • Table 118 Sales of Irons: % Growth 2001-2006
  • Table 119 Company Shares of Irons 2002-2006
  • Table 120 Brand Shares of Irons 2003-2006
  • Table 121 Forecast Sales of Irons: 2006-2011
  • Table 122 Forecast Sales of Irons: % Growth 2006-2011
• PERSONAL CARE APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 123 Sales of Personal Care Appliances: 2001-2006
  • Table 124 Sales of Personal Care Appliances: % Growth 2001-2006
  • Table 125 Sales of Hair Care Appliances by Format: % Breakdown 2001-2006
  • Table 126 Sales of Body Shavers by Type: % Breakdown 2001-2006
  • Table 127 Company Shares of Personal Care Appliances 2002-2006
  • Table 128 Brand Shares of Personal Care Appliances 2003-2006
  • Table 129 Forecast Sales of Personal Care Appliances: 2006-2011
  • Table 130 Forecast Sales of Personal Care Appliances: % Growth 2006-2011
• AIR TREATMENT PRODUCTS IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 131 Sales of Air Treatment Products: 2001-2006
  • Table 132 Sales of Air Treatment Products: % Growth 2001-2006
  • Table 133 Company Shares of Air Treatment Products 2002-2006
  • Table 134 Brand Shares of Air Treatment Products 2003-2006
  • Table 135 Forecast Sales of Air Treatment Products: 2006-2011
  • Table 136 Forecast Sales of Air Treatment Products: % Growth 2006-2011
• HEATING APPLIANCES IN VIETNAM
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 137 Retail Sales of Heating Appliances: 2001-2006
  • Table 138 Retail Sales of Heating Appliances: % Growth 2001-2006
  • Table 139 Company Shares of Heating Appliances 2002-2006
  • Table 140 Brand Shares of Heating Appliances 2003-2006
  • Table 141 Forecast Sales of Heating Appliances: 2006-2011
  • Table 142 Forecast Sales of Heating Appliances: % Growth 2006-2011