Adult Mouthcare in Norway

Table of Contents

• OTC HEALTHCARE IN NORWAY : MARKET INSIGHT
• EXECUTIVE SUMMARY
• Deregulation creates competition
• Emergency contraception most dynamic due to growing awareness
• Building brands
• Direct sales significant for vitamins and dietary supplements
• Good growth to continue
• KEY TRENDS AND DEVELOPMENTS
• Ageing population shapes growth
• Deregulation creates a more competitive
• environment
• Players increasingly focus on building up brands
• MARKET INDICATORS
  • Table 1 Life Expectancy at Birth 2001-2006
• MARKET DATA
  • Table 2 Sales of OTC Healthcare by Sector: Value 2001-2006
  • Table 3 Sales of OTC Healthcare by Sector: % Value Growth 2001-2006
  • Table 4 OTC Healthcare Company Shares by Retail Value 2002-2006
  • Table 5 OTC Healthcare Brand Shares by Retail Value 2003-2006
  • Table 6 Sales of OTC Healthcare by Distribution Format: % Analysis 2001/2006
  • Table 7 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2006
  • Table 8 Forecast Sales of OTC Healthcare by Sector: Value 2006-2011
  • Table 9 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2006-2011
• APPENDIX
• OTC registration and classification
• De-listing or de-reimbursement
• Advertising
• Packaging and labelling
• Distribution
• Vitamins and dietary supplements registration and classification
• Generics
• Consumer expenditure on health goods and medical services
• Consumer Expenditure on Health Goods and Medical Services
  • Table 10 Consumer Expenditure on Health Goods and Medical Services 2001-2006
• DEFINITIONS
• Sources
  • Summary 1 Research Sources
• LOCAL COMPANY PROFILES - NORWAY
• EUROVITA AS - OTC HEALTHCARE - NORWAY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 2 Eurovita as: Key Facts
  • Summary 3 Eurovita as: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• MöLLERCOLLETT AS - OTC HEALTHCARE - NORWAY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 4 MöllerCollett AS: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 5 MöllerCollett AS: Production Statistics
• COMPETITIVE POSITIONING
  • Summary 6 MöllerCollett AS: Competitive Position 2006
• NYCOMED PHARMA AS - OTC HEALTHCARE - NORWAY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 7 Nycomed Pharma AS: Key Facts
  • Summary 8 Nycomed Pharma AS: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 9 Nycomed Pharma AS: Production Statistics
• COMPETITIVE POSITIONING
  • Summary 10 Nycomed Pharma AS: Competitive Position 2006
• WEIFA AS - OTC HEALTHCARE - NORWAY
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 11 Weifa AS: Key Facts
  • Summary 12 Weifa AS: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 13 Weifa AS: Production Statistics
• COMPETITIVE POSITIONING
  • Summary 14 Weifa AS: Competitive Position 2006
• ADULT MOUTHCARE IN NORWAY
• TRENDS