Bottled Water in Mexico

Table of Contents

• List of Contents and Tables
• SOFT DRINKS IN MEXICO
• Executive Summary
• the Health and Wellness Trend Reaches Mexicans
• Carbonates Faces Stiff Competition From Other Soft Drinks
• Mexican Lifestyles Influence the Soft Drinks Industry
• Prices Increase in 2007 Due To Macroeconomic Factors
• Private Label and Economic Brands Increase Their Presence in 2007
• Key Trends and Developments
• Rising Sugar and Corn Prices Affect the Soft Drinks Industry
• Innovative Packaging Becomes An Important Marketing Tool
• Growing Health Concerns Shape Soft Drinks Strategies
• A Decline in the Number of Small Independent Stores Risks Sales of Soft Drinks
• Economy Brands Make Gains
• Market Data
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2002-2007
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2002-2007
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2002-2007
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2002-2007
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2007
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2007
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2007
  • Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2002-2007
  • Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2002-2007
  • Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2002-2007
  • Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2002-2007
  • Table 13 Company Shares of Soft Drinks (RTD) by Total Volume 2003-2007
  • Table 14 Brand Shares of Soft Drinks (RTD) by Total Volume 2004-2007
  • Table 15 Company Shares of On-trade Soft Drinks (RTD) by Volume 2003-2007
  • Table 16 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2004-2007
  • Table 17 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2003-2007
  • Table 18 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2007
  • Table 19 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2003-2007
  • Table 20 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2007
  • Table 21 Company Shares of Off-trade Soft Drinks by Value 2003-2007
  • Table 22 Brand Shares of Off-trade Soft Drinks by Value 2004-2007
  • Table 23 Penetration of Private Label (as sold) by Sector by Volume 2003-2007
  • Table 24 Penetration of Private Label by Sector by Value 2003-2007
  • Table 25 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2007
  • Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
  • Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
  • Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
  • Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
  • Table 30 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007-2012
  • Table 31 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2007-2012
  • Table 32 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2007-2012
  • Table 33 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2007-2012
• Appendix
• Published Data Comparisons
  • Table 34 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2002-2007
  • Table 35 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2002-2007
  • Table 36 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2003-2007
  • Table 37 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2007
  • Table 38 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2003-2007
  • Table 39 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2007
  • Table 40 Company Shares of Concentrates (RTD) by Off-trade Volume 2003-2007
  • Table 41 Brand Shares of Concentrates (RTD) by Off-trade Volume 2004-2007
  • Table 42 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2007-2012
  • Table 43 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2007-2012
• Definitions
• Sources
  • Summary 1 Research Sources
• LOCAL COMPANY PROFILES - MEXICO
• Ajemex SA De Cv
• Strategic Direction
• Key Facts
  • Summary 2 Ajemex SA de CV: Key Facts
  • Summary 3 Ajemex SA de CV: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 4 Ajemex SA de CV: Competitive Position 2007
• Cadbury Bebidas SA De Cv
• Strategic Direction
• Key Facts
  • Summary 5 Cadbury Bebidas SA de CV: Key Facts
• Company Background
• Production
  • Summary 6 Cadbury Bebidas SA de CV: Production Plants 2007
• Competitive Positioning
  • Summary 7 Cadbury Bebidas SA de CV: Competitive Position 2007
• Coca-Cola Export Corp (coca-cola De Mexico)
• Strategic Direction
• Key Facts
  • Summary 8 Coca-Cola Export Corp (Coca-Cola de Mexico): Key Facts
  • Summary 9 Coca-Cola Export Corp (Coca-Cola de Mexico): Operational Indicators
• Company Background
• Production
  • Summary 10 Coca-Cola Export Corp (Coca-Cola de Mexico): Production Statistics 2007
• Competitive Positioning
  • Summary 11 Coca-Cola Export Corp (Coca-Cola de Mexico): Competitive Position 2007
• Coca-Cola Femsa SA De Cv
• Strategic Direction
• Key Facts
  • Summary 12 Coca-Cola FEMSA SA de CV: Key Facts
  • Summary 13 FEMSA (Fomento Economico Mexicano SA de CV): Operational Indicators
• Company Background
• Production
  • Summary 14 Coca-Cola FEMSA SA de CV: Production - plants 2007
• Competitive Positioning
  • Summary 15 Coca-Cola FEMSA SA de CV: Competitive Position 2007
• Danone De Mexico SA De Cv
• Strategic Direction
• Key Facts
  • Summary 16 Danone de Mexico SA de CV: Key Facts
  • Summary 17 Danone de Mexico SA de CV: Operational Indicators
• Company Background
• Production
  • Summary 18 Danone de Mexico SA de CV: Production Statistics 2007
• Competitive Positioning
  • Summary 19 Danone de Mexico SA de CV: Competitive Position 2007
• Jugos Del Valle SA De Cv
• Strategic Direction
• Key Facts
  • Summary 20 Jugos del Valle SA de CV: Key Facts
  • Summary 21 Jugos del Valle SA de CV: Operational Indicators
• Company Background
• Production
  • Summary 22 Jugos del Valle SA de CV: Production Statistics 2007
• Competitive Positioning
  • Summary 23 Jugos del Valle SA de CV: Competitive Position 2007
• Jumex SA De Cv, Grupo
• Strategic Direction
• Key Facts
  • Summary 24 Grupo Jumex SA de CV: Key Facts
• Company Background
• Production
  • Summary 25 Grupo Jumex SA de CV: Production Plants 2007
• Competitive Positioning
  • Summary 26 Grupo Jumex SA de CV: Competitive Position 2007
• Kraft Foods De Mexico SA De Cv
• Strategic Direction
• Key Facts
  • Summary 27 Kraft Foods de Mexico SA de CV: Key Facts
  • Summary 28 Kraft Foods de Mexico SA de CV: Operational Indicators
• Company Background
• Production
  • Summary 29 Kraft Foods de Mexico SA de CV: Production Plants 2007
• Competitive Positioning
  • Summary 30 Kraft Food de Mexico SA de CV: Competitive Position 2007
• Pepsi Bottling Group Mexico Srl, the
• Strategic Direction
• Key Facts
  • Summary 31 The Pepsi Bottling Group Mexico S de RL de CV: Key Facts
  • Summary 32 The Pepsi Bottling Group Mexico S de RL de CV: Operational Indicators
• Company Background
• Production
• Competitive Positioning
• Pepsi-cola Mexicana SA De Cv
• Strategic Direction
• Key Facts
  • Summary 33 Pepsi-Cola Mexicana SA de CV: Key Facts
  • Summary 34 Pepsi-Cola Mexicana SA de CV: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 35 Pepsi-Cola Mexicana SA de CV: Competitive Position 2007
• BOTTLED WATER IN MEXICO
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Appendix
• Institutional Bottled Water Sales
  • Table 44 Sales of Bottled Water to Institutional Channel 2001-2007
• Sector Data
  • Table 45 Off-trade Sales of Bottled Water: Volume 2002-2007
  • Table 46 Off-trade Sales of Bottled Water: Value 2002-2007
  • Table 47 Off-trade Sales of Bottled Water: % Volume Growth 2002-2007
  • Table 48 Off-trade Sales of Bottled Water: % Value Growth 2002-2007
  • Table 49 Leading Flavours for Flavoured Bottled Water: % Volume Breakdown 2003-2007
  • Table 50 Leading Flavours for Functional Bottled Water: % Volume Breakdown 2003-2007
  • Table 51 Company Shares of Bottled Water by Off-trade Volume 2003-2007
  • Table 52 Brand Shares of Bottled Water by Off-trade Volume 2004-2007
  • Table 53 Company Shares of Bottled Water by Off-trade Value 2003-2007
  • Table 54 Brand Shares of Bottled Water by Off-trade Value 2004-2007
  • Table 55 Forecast Off-trade Sales of Bottled Water: Volume 2007-2012
  • Table 56 Forecast Off-trade Sales of Bottled Water: Value 2007-2012
  • Table 57 Forecast Off-trade Sales of Bottled Water: % Volume Growth 2007-2012
  • Table 58 Forecast Off-trade Sales of Bottled Water: % Value Growth 2007-2012
• Bottled water Mexico