Tea in Greece

Table of Contents

• List of Contents and Tables
• HOT DRINKS IN GREECE
• Executive Summary
• Hot Drinks: Innovation Overcomes Maturity
• Flavour Sophistication: the Vehicle of Growth
• Multinational Companies Retain Control of the Domestic Market
• Specialty Shops: Answering Contemporary Needs
• Premiumisation: Adding Value To A Finite Market
• Key Trends and Developments
• Green Tea: the First Step Towards Balanced Dietary Traits
• Flavour Sophistication: the Key To Unlocking Maturity Barriers
• Changing Direction: Hot Drinks Developments Facing Towards Europe
• On-trade Specialists: Paving the Way for Innovation
• Private Label Products: Answering the Needs of A Challenging Environment
• Market Data
  • Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2002-2007
  • Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2002-2007
  • Table 3 Retail Sales of Hot Drinks by Sector: Volume 2002-2007
  • Table 4 Retail Sales of Hot Drinks by Sector: Value 2002-2007
  • Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2002-2007
  • Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2002-2007
  • Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2002-2007
  • Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2002-2007
  • Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2002-2007
  • Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2002-2007
  • Table 11 Hot Drinks Company Shares by Value 2003-2007
  • Table 12 Hot Drinks Brand Shares by Value 2004-2007
  • Table 13 Penetration of Private Label by Sector 2003-2007
  • Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2002/2007
  • Table 15 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2007
  • Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2007-2012
  • Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2007-2012
  • Table 18 Forecast Retail Sales of Hot Drinks by Sector: Volume 2007-2012
  • Table 19 Forecast Retail Sales of Hot Drinks by Sector: Value 2007-2012
  • Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2007-2012
  • Table 21 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2007-2012
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2007-2012
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2007-2012
  • Table 24 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2007-2012
  • Table 25 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2007-2012
• Appendix
• Production/import/export Data
• Definitions
  • Summary 1 Research Sources
• LOCAL COMPANY PROFILES - GREECE
• Atlanta SA
• Strategic Direction
• Key Facts
  • Summary 2 Atlanta SA: Key Facts
  • Summary 3 Atlanta SA: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 4 Atlanta SA: Competitive Position 2007
• Ion Cocoa and Chocolate Manufacturers SA
• Strategic Direction
• Key Facts
  • Summary 5 Ion SA: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 6 Ion Cocoa and Chocolate Manufacturers SA: Competitive Position 2007
• Jotis SA
• Strategic Direction
• Key Facts
  • Summary 7 Jotis SA: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 8 Jotis SA: Competitive Position 2007
• Kaffea SA
• Strategic Direction
• Key Facts
  • Summary 9 Kafea SA: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 10 Kafea SA: Competitive Position 2007
• TEA IN GREECE
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 26 Fruit/Herbal Tea by Type: % Off-trade Volume 2005-2007
  • Table 27 Sales of Tea by Subsector: Volume 2002-2007
  • Table 28 Sales of Tea by Subsector: Value 2002-2007
  • Table 29 Sales of Tea by Subsector: % Volume Growth 2002-2007
  • Table 30 Sales of Tea by Subsector: % Value Growth 2002-2007
  • Table 31 Tea Company Shares 2003-2007
  • Table 32 Tea Brand Shares 2004-2007
  • Table 33 Forecast Sales of Tea by Subsector: Volume 2007-2012
  • Table 34 Forecast Sales of Tea by Subsector: Value 2007-2012
  • Table 35 Forecast Sales of Tea by Subsector: % Volume Growth 2007-2012
  • Table 36 Forecast Sales of Tea by Subsector: % Value Growth 2007-2012
• Tea Greece