Abstract
Most companies find the appointment of a local distributor to undertake
negotiations the most convenient method of doing business in Iran. This report
is ideal for executives wanting to understand the key drivers in the medical
market and have access to a wealth of statistical data, including five-year
market projections. Included with the report are 3 free quarterly updated
outlook reports, enabling you to keep up to date with market developments for
a year.
Scarcity of foreign currency means that prospective Iranian buyers are very
thorough in evaluating and selecting products before purchase. Most companies
find the appointment of a local distributor to undertake negotiations the most
convenient method of doing business. Foreign firms, especially US-based
companies, find it difficult to operate in Iran due to tense international
relations and find themselves distributing their products via these agents, or
even via neighbouring countries such as the UAE. Local agents represent
companies from as far afield as Denmark, Germany, Japan, New Zealand,
Switzerland, the UK and the US
Alternatively, companies can operate from the Kish Island Free Trade Zone,
where 100% foreign ownership is permitted. Major government contracts are made
through tenders issued by the relevant ministry. Little information on the
regulatory environment is available.
Despite having a population larger than the UK, the Iranian market for medical
devices is relatively small, especially in per capita terms. The market is
expected to rise steadily over the next few years, due to both continued
investment in the healthcare system and low levels of domestic production
resulting in reliance on imported goods.
Continued healthcare investment may prove to be an opportunity for the Iranian
medical device market. However, foreign investment and international aid could
now be in jeopardy with the restarting of the controversial nuclear
development programme. The creation of a coherent regulatory framework and the
clarification of procedures could attract investors. Expansion of domestic
production capabilities would also boost the market and lessen Iran's reliance
on overseas imports.
This report comprises four main sections: Medical Device Market Outlook,
Background Data, Healthcare System, and Accessing the Medical Device Market.
The Outlook section provides analysis of the market and five-year forecasts by
technology category, national data projections and key market developments.
Other sections provide a wealth of background and market access information,
including population trends, morbidity and mortality, health expenditure,
organisation & administration, hospital services, ambulatory care, medical
personnel, trade data and essential industry contacts.
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