Power Lawn & Garden Equipment to 2011

Table of Contents

INTRODUCTION

I. EXECUTIVE SUMMARY

II. MARKET ENVIRONMENT

• General
• Macroeconomic Outlook
• Personal Income & Expenditure Trends
• Demographic Trends
• Housing Outlook
  • Household Formations & Housing Stock Patterns
  • Housing Completions
• Pricing Patterns
• Market Trends
• Regulatory & Environmental Issues
  • Air Emissions
  • Noise Pollution
  • Yard Waste
• Technology
• World Power Lawn & Garden Equipment Market
• US Foreign Trade
  • Exports
  • Imports

III. MATERIALS

• General
• Metals
• Plastic & Other Materials

IV. MARKETS

• General
• Residential
• Commercial
  • Landscape Firms
    • Landscape Services Outlook
    • Lawn & Garden Equipment Demand
  • Golf Courses
    • Golf Course Industry Outlook
    • Lawn & Garden Equipment Demand
  • Government & Other
    • Government Spending Outlook
    • Lawn & Garden Equipment Demand

V. PRODUCTS

• General
• Lawnmowers
  • Riding
    • Front Engine
    • Rear Engine
  • Non-Riding
    • Self-Propelled
    • Push
  • Foreign Trade
• Turf & Grounds Equipment
  • Mowers
    • Riding
    • Non-Riding
    • Other
  • Turf Tractors & Related Equipment
  • All Other Turf Care Equipment
  • Foreign Trade
• Garden Tractors & Rotary Tillers
  • Garden Tractors
  • Rotary Tillers
• Trimmers & Edgers
  • Wire Blades
  • Fixed Blades
• Snow Throwers
  • Dual-Stage
  • Single-Stage
  • Foreign Trade
• Blowers, Vacuums & Sweepers
• Hedge Trimmers & Other
• Parts & Attachments
• Power Sources
  • Gas Equipment
  • Electric Equipment

VI. REGIONAL TRENDS

• General
• Regional Demographic & Economic Trends
  • Regional Population Outlook
  • Regional Economic Outlook
  • Regional Housing Trends
• Northeast
• Midwest
• South
• West

VII. INDUSTRY STRUCTURE

• General
• Industry Composition & Market Share
  • Residential
  • Commercial
• Mergers & Acquisitions
• Competitive Strategies
• Research & Product Development
• Manufacturing
• Marketing
• Distribution
  • Residential Distribution Channels
    • Home Centers
    • Mass Merchandisers
    • Hardware & Other
  • Commercial Distribution Channels
• Cooperative Agreements

• COMPANY PROFILES
  • Alamo Group Incorporated
  • Ariens Company
  • Black & Decker Corporation
  • Blount International Incorporated
  • Bluebird International, see Husqvarna
  • Briggs & Stratton Corporation
  • Brinly-Hardy Company
  • Bush Hog LLC
  • Commercial Turf Products Limited, see MTD Products
  • Country Home Products Incorporated
  • Dana Corporation
  • Deere & Company
  • Dixon Industries Incorporated, see Husqvarna
  • Echo Incorporated, see Mitsui & Company
  • Electrolux AB
  • Excel Industries Incorporated
  • Exmark Manufacturing Company Incorporated, see Toro
  • E-Z-GO, see Textron
  • Fuji Heavy Industries Limited
  • GGP Sweden AB
  • Herschel-Adams Corporation, see Alamo
  • Hoffco Comet Industries Incorporated
  • Home Depot Incorporated
  • Homelite Consumer Products, see Techtronic
  • Honda Motor Company Limited
  • Husqvarna AB
  • Jacobsen, see Textron Incorporated
  • Jenn Feng Industrial Company Limited
  • Jonsered, see Husqvarna
  • Kawasaki Heavy Industries Limited
  • Kee Mowers Incorporated, see Hoffco Comet
  • Kohler Company
  • Kubota Corporation
  • Lawn-Boy Incorporated, see Toro
  • LESCO Incorporated
  • Locke Turf Equipment Company, see Ariens
  • Lowe' s Companies Incorporated
  • M&W Gear, see Alamo Group
  • Makita Corporation
  • McLane Manufacturing Incorporated
  • Mitsui & Company Limited
  • MTD Products Incorporated
  • Murray Incorporated, see Briggs & Stratton
  • National Mower Company, see Ariens
  • Ohio Steel Industries Incorporated
  • Oregon Cutting Systems Group, see Blount
  • Rhino, see Alamo Group
  • Robin America Incorporated, see Fuji Heavy Industries
  • Ryobi Technologies Incorporated, see Techtronic
  • Schulte Industries, see Alamo Group
  • Sears Holdings Corporation
  • Simplicity Manufacturing Incorporated, see Briggs & Stratton
  • Stens Corporation, see Ariens
  • Techtronic Industries Company Limited
  • Tecumseh Products Company
  • Textron Incorporated
  • Tiger Corporation, see Alamo Group
  • Toro Company
  • Yazoo/Kees Power Equipment, see Husqvarna

LIST OF TABLES

SECTION I -- EXECUTIVE SUMMARY

• Summary Table

SECTION II -- MARKET ENVIRONMENT

• 1 Macroeconomic Indicators
• 2 Personal Income & Expenditures
• 3 Population
• 4 Households & Housing Stock
• 5 Housing Completions
• 6 Lawn & Garden Equipment Pricing
• 7 Power Lawn & Garden Equipment Market Trends, 1996-2006
• 8 Power Lawn & Garden Equipment Foreign Trade

SECTION III -- MATERIALS

• 1 Power Lawn & Garden Equipment Material Consumption
• 2 Power Lawn & Garden Equipment Metal Consumption

SECTION IV -- MARKETS

• 1 Power Lawn & Garden Equipment Markets
• 2 Residential Market: Power Lawn & Garden Equipment Demand
• 3 Commercial Market: Power Lawn & Garden Equipment Demand
• 4 Landscaping Services Revenue & Establishment Data
• 5 Landscape Firms Market: Power Lawn & Garden Equipment Demand
• 6 Golf Courses
• 7 Golf Course Market: Lawn & Garden Equipment Demand
• 8 Government Expenditures
• 9 Government & Other Market: Power Lawn & Garden Equipment Demand

SECTION V-- PRODUCTS

• 1 Lawn & Garden Equipment Supply & Demand
• 2 Lawnmower Supply & Demand
• 3 Riding Lawnmower Shipments
• 4 Front Engine Riding Mower Shipments
• 5 Rear Engine Riding Mower Shipments
• 6 Non-Riding Lawnmower Shipments
• 7 Lawnmower Foreign Trade
• 8 Turf & Grounds Equipment Supply & Demand
• 9 Turf & Grounds Mower Shipments
• 10 Riding Turf & Grounds Mower Shipments
• 11 Non-Riding Turf & Grounds Mower Shipments
• 12 Other Turf & Grounds Mowing Equipment Shipments
• 13 Turf Tractor & Related Equipment Shipments
• 14 All Other Turf Care Equipment Shipments
• 15 Turf & Grounds Equipment Foreign Trade
• 16 Garden Tractor & Rotary Tiller Supply & Demand
• 17 Garden Tractor Shipments
• 18 Rotary Tiller Shipments
• 19 Trimmer & Edger Supply & Demand
• 20 Wire Blade Trimmer & Edger Shipments
• 21 Fixed Blade Trimmer & Edger Shipments
• 22 Snow Thrower Supply & Demand
• 23 Dual-Stage Snow Thrower Shipments
• 24 Single-Stage Snow Thrower Shipments
• 25 Blower, Vacuum & Sweeper Supply & Demand
• 26 Hedge Trimmer & Other Lawn & Garden Equipment Supply & Demand
• 27 Lawn & Garden Equipment Parts & Attachments Supply & Demand
• 28 Lawn & Garden Equipment Shipments by Power Source
• 29 Gas-Powered Lawn & Garden Equipment Shipments
• 30 Electric Lawn & Garden Equipment Shipments

SECTION VI -- REGIONAL TRENDS

• 1 Power Lawn & Garden Equipment Demand by Region
• 2 Population by Region
• 3 Gross Domestic Product by Region
• 4 Regional Home Sales & New Housing Units
• 5 Northeast Lawn & Garden Equipment Demand
• 6 Midwest Lawn & Garden Equipment Demand
• 7 South Lawn & Garden Equipment Demand
• 8 West Lawn & Garden Equipment Demand

SECTION VII -- INDUSTRY STRUCTURE

• 1 US Power Lawn & Garden Equipment Sales by Company, 2006
• 2 Selected Acquisitions & Divestitures
• 3 Selected Cooperative Agreements

LIST OF CHARTS

SECTION II -- MARKET ENVIRONMENT

• 1 Year of Construction of Housing Stock, 2006
• 2 Power Lawn & Garden Equipment Exports, 2006
• 3 Power Lawn & Garden Equipment Imports, 2006

SECTION IV -- MARKETS

• 1 Power Lawn & Garden Equipment Markets, 2006

SECTION V -- PRODUCTS

• 1 Lawn & Garden Equipment Demand by Product, 2006

SECTION VII -- INDUSTRY STRUCTURE

• 1 Power Lawn & Garden Equipment Market Share, 2006
• 2 Residential Power Lawn & Garden Equipment Market Share, 2006
• 3 Commercial Power Lawn & Garden Equipment Market Share, 2006
• 4 Residential Lawn & Garden Equipment Sales by Distribution Channel, 2006