Abstract
Intelligent packaging to pace gains in US demand
Active and intelligent packaging demand in the US is projected to exceed $1.1
billion in 2011, fueled by the development of new generations of products
leading to increased competitiveness and more cost-competitive prices, which
will spur greater market acceptance for many product types.
Faster growth is anticipated for intelligent packaging, for which robust
expansion will be the result of the emergence of lower cost time-temperature
indicator (TTI) labels as well as the growing awareness of these products as
critical tools in improving food safety and reducing losses in perishable
products caused by temperature abuse in the supply chain. The introduction of
newer types of electronic TTIs that are integrated with RFIDs will also propel
gains.
Gas scavengers were the leading single active and intelligent packaging
product segment in 2006, representing over 50 percent of demand. Above-average
growth will be the result of solid prospects for PET bottles in applications
with higher barrier requirements, along with heightened use of less costly
monolayer oxygen scavenging systems. Demand for in-package oxygen absorbers
will be aided by rapid growth for packaged organic foods and the removal of
trans fats from many types of processed and other foods, necessitating the
need for oxygen absorbers as an alternative to direct food additives in
extending shelf life.
Study coverage
It presents historical demand data for the years 1996, 2001 and 2006 and
forecasts for 2011 and 2016 for product and market. Types covered include gas
scavengers (oxygen, ethylene, carbon dioxide), moisture control packaging
(e.g., desiccants, pads) and other active packaging (e.g., antimicrobial
packaging, flavor and fragrance control packaging, self-venting and
airreleasing packaging and susceptors); as well as time-temperature
indicators, compliance packaging, assistive packaging and other intelligent
packaging. The study also considers market environment effects on demand,
details industry structure, evaluates market share and profiles more than 35
major US players.
View Cart
