Abstract
US label shipments to surpass $18 billion by 2011
US label shipments are expected to surpass $18 billion in 2011. Sales will
benefit from the continual development of materials and printing technologies
that allow labels to provide products with a unique brand identity in the
midst of a crowded marketplace. Full container labeling, which permits greater
utilization of available space for graphics and marketing, will support
growth, as will a shift toward more costly plastic labels that offer the
"no-label look."
Bar coding, smart labeling to boost secondary labels
Demand for secondary labels is projected to experience favorable growth based
on the penetration of bar coding labels in the transportation and distribution
sector, as well as advances in the electronic article surveillance and smart
labeling markets. Demand will benefit from the increasingly important role
labels play in electronic data processing and inventory control systems. The
retail sector is the largest user of secondary labels, although the
institutional, transportation and distribution sectors utilize them as well.
Study coverage
It presents historical demand data for the years 1996, 2001 and 2006 plus
forecasts for 2011 and 2016 by label raw and stock material, application
method, printing technology and function. The study also considers market
environment factors, evaluates market share and profiles 42 US industry
players.
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