Abstract
US market to exceed $5 billion in 2012
Protective packaging demand is expected to exceed $5 billion in 2012, driven
by manufacturing growth and the proliferation of Internet commerce. These
factors will fuel demand for cost-effective packaging used in the protection
of goods from shock, vibration, abrasion and other damaging effects of
shipping and handling. Manufacturing markets for protective packaging will
remain dominant, but non-manufacturing markets will rise more rapidly,
stimulated by escalating Internet and catalog sales as consumers increasingly
shop at home.
Air pillows, insulated shipping containers to lead gains
Fastest advances are anticipated for air pillows and insulated shipping
containers, with protective mailers and bubble packaging also logging
above-average growth. Air pillows will log robust growth due to the ongoing
proliferation of Internet sales channels, which will drive heightened
requirements for costeffective void fill products needed to fulfill such
sales. Advances for air pillows will also be supported by their versatility
and excellent performance with light- to medium-weight items, along with
consumer preference for the product over other materials such as loose-fill.
Solid gains for insulated shipping containers will reflect the increased
presence of temperature-sensitive drugs in the pharmaceutical product mix, as
temperature control throughout the supply chain is critical to the efficacy of
these drugs. Also driving growth will be expanding specialized delivery
requirements resulting from increased online sales of perishable foods.
Study coverage
It presents historical demand data for the years 1997, 2002 and 2007 and
forecasts for 2012 and 2017 by material, function and market. The study also
considers market environment factors, details industry structure, evaluates
company market share and profiles leading protective packaging producers.
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