Abstract
Tightening Emission Regulations in the United States Drive Growth in Automotive Sensors
Aftermarket
As more states in the United States adopt the California Air Resources Boards (CARB) emissions
standards, emissions testing for all vehicles are being made mandatory. The growing number and
importance of sensors for managing emissions in North American vehicles is expected to bolster the
automotive sensors aftermarket. The twice-yearly emissions testing increase the likelihood of
regular detection and replacement of failed sensors, giving a major boost to the aftermarket,
especially oxygen and mass airflow (MAF) sensors.
This Frost & Sullivan research service analyses the North American selected automotive
sensors aftermarket, segmenting it into engine and emission sensors such as oxygen sensors, manifold
absolute pressure (MAP) sensors, and MAF sensors. It discusses the various trends and opportunities
while providing market share analysis, forecasts, drivers, restraints, and revenues. The study
enables companies to align their positioning strategies to benefit from the changing and obtain
maximum return on investment.
Growth in Installed Base of Automotive Sensors and Rising Fuel Prices Boost Replacement Potential
The rapidly growing installed base of sensors and increasing fuel prices present good
opportunities for existing and emerging participants in the automotive sensors aftermarket to
promote the regular replacement of engine and emission management sensors. Rising fuel prices are
expected to accelerate a shift to diesel-powered vehicles that use MAF sensors. Original equipments
installations and advanced technology engines need these sensors. Some in-line four-cylinder engines
now have split exhaust manifolds, equipped with an oxygen sensor.
On the other hand, the installation rate of MAP sensors is supported by their price advantage and
continued use by General Motors, thus maintaining their replacement demand. Introduced in the year
1996, the oldest wide band oxygen sensors are entering their replacement age, driving the
aftermarket demand. In addition, a considerable number of vehicles are currently operating with
non-functional or less than optimally functional sensors. Hence, leading aftermarket suppliers are
promoting fuel cost savings assured by oxygen sensor replacement as a regular maintenance activity,
thereby improve the automotive sensors market.
Introduction of Technologically Sophisticated and Expensive Sensors Bolster Market-Wide Average
Prices
In terms of the entire oxygen sensors aftermarket, the introduction of the more-expensive wide
band sensors is a price driver, since the market-wide weighted average price is expected to rise as
the unit share of wide band sensors increases. Also, heated oxygen sensors that are more expensive
compared to unheated ones are generating an increasing amount of unit shipments. This is likely to
boost the total average price of oxygen sensors and of the average automotive sensor.
Demand for replacement of MAP sensors is comparatively low. Hence, MAP suppliers are enjoying
greater pricing freedom with limited market participation and competition. Next-generation
single-chip MAP sensors use monolithic integrated circuits that combine the sensing and signal
conditioning functions in one chip. They come at a higher price and is expected to affect the
aftermarket prices when these units start generating replacement demand Expensive MAP sensors that
combine temperature/pressure are also anticipated to drive the weighted-average price of the
automotive sensors.